Weetabix has had its second UK television advert banned in the last month by the country's advertising watchdog. The advert for its namesake Weetabix cereal, which was broadcast in July 2011, showed a family having breakfast and comparing ...
Tags: country's advertising watchdog, ASA, advert
Mika Hakkinen has signed an extension to his multi-year deal with Johnnie Walker, which makes him the sports longest serving responsible drinking ambassador. Since 2005, Johnnie Walker has used its sponsorship of the Vodafone McLaren ...
Tags: Ambassador, F1, F1 sponsorship, F1 World Champion, Formula 1
Shares in Kettle Chips owner Diamond Foods tumbled today(10 December),the first day of trading after the US snack group reported a fourth-quarter loss. Diamond's stock was down almost 9%today after the company booked a loss of US$32.9m ...
Tags: Diamond Foods, stock, financial results, loss
Campbell Soup Co. is looking to "accelerate" NPD in baking and snacking with a new R&D site in the US. The US$30m development in Connecticut opened yesterday (12 September). The company said it wanted to "drive continued innovation and ...
US-based almond marketer and processor Blue Diamond Growers is to launch its almond-based milk alternative Almond Breeze in the UK. Blue Diamond is hoping to capitalise on the GBP136m (US$213.2m) dairy free category in the UK with the ...
Tags: Blue Diamond, Almond milk, milk, dairy free, dairy
French vegetable processor Bonduelle has booked an increase in full-year earnings, with sales growth outside of Europe offsetting weakness on the continent while cost cutting initiatives and lower financing costs boosted the bottom line. ...
Tags: vegetable processor, net income, Bonduelle
An unprecedented situation at the 19th edition of the «Prix de la Montre de l'année» organised every year by the magazine Montres Passion. The 2012 edition broke new ground: all of the prize-winners were ladies' models. ...
Tags: Montres Passion, 2012 edition, prize-winners, ladies'models
Associated British Foods today (10 September) revealed it had taken an impairment charge of A$150m (US$155m) on its Australian meat business as it battles "difficult" trading conditions in the market. The UK-listed group announced the ...
Tags: Australia, ABF, impairment charge, meat business
Ahold USA has divided its marketing and merchandising roles into two, appointing Erik Keptner to the newly-created post of EVP, marketing. The move is designed to provide "better support" to Ahold USA's local retail divisions, focusing on ...
Good night, good night All that remains is for Paul McCartney to sing us off to our slumbers. It's been a terrific night, a glorious ceremony, a rousing history lesson and far and away the best film that Danny Boyle never made. Thanks ...
Tags: Olympics, opening ceremony, democratic spirit, Olympic flame
Dutch organic food specialist Wessanen has seen its second-quarter profits slide as a result of lower sales volumes and higher marketing spend. The company today (25 July) booked net profits of EUR3.1m (US$3.8m) in the quarter, down from ...
Tags: Wessanen, second quarter profit, marketing spend, sales volume
Four leading executives from US big data and analytics companies tell a similar story of imminent increased big data analytics adoption in the UK and Europe.Senior executives from MapR,Cloudera,ParAccel,and Pentaho traced out the likely ...
Tags: Big data analytics, parallel programming framework, social media data
The Australian food industry has recently claimed substantial progress for its self-regulatory measures aimed at restricting children's exposure to advertising of foods high in salt, sugar and fat. Health campaigners are less impressed. Ben ...
Tags: kids ads, food industry, food, food market
The Bike Cooperative, a member owned distributor, has published a list of insurance agencies its members have recommended to other members. "Current legislation prevents co-op members from buying insurance as one true group. So while ...
Tags: recommended agencies, advertising services, Insurance Agencies
A Tech City start-up has won the approval of Transport for London(TfL)to roll out its free Wi-Fi service in black cabs across London. CabWifi was created by Eyetease two years ago to enable passengers in the iconic cars to get 15 ...
Tags: CabWifi, black cabs, Wi-Fi hotspot, Eyetease