Twenty-two years after racing with him on Team Z, Paul Willerton is teaming up with Greg LeMond again, at LeMond's new Minneapolis-based bike company. Willerton is the new marketing manager for LeMond's company, which introduced its first ...
Tags: Transportation
Cargo bike company Yuba Bicycles has signed a multi-year agreement with Outdoor Gear Canada that makes OGC the exclusive Canadian distributor of Yuba’s cargo bikes and accessories. “OGC will raise Yuba’s visibility in ...
Tags: Yuba Bicycles, Cargo bike
WD-40's Australian division has launched its bike products in the country, including its lubes, degreasor, foaming bike wash and frame polish and protectant. ? "The WD-40 brand is definitely no stranger to bicycling," said Mike Irwin, ...
Tags: Bike, Transportation
This weekend's USA Cycling professional road and time trial championships are being held, for the first time in the event's 28-year history, in Chattanooga, Tennessee, after many years in Greenville, South Carolina. And Chattanooga's ...
Tags: Transportation, bike
KindHuman, a new bike and accessories brand, is taking an unusual approach to the market, offering discounts to community service employees and supporting racing programs for underprivileged youth. The company is currently offering a ...
Tags: Kindhuman, Bike Company
Traditionally a 50th anniverary is celebrated with gold, but in the home of Park Tool, it could only be blue. Blue suits and jackets for the company men, blue dresses and leggings for the ladies and blue mood lights around the perimeter ...
Tags: Park, Headquarters Opening
Editor's note: The following article appeared in the March 1 issue of Bicycle Retailer & Industry News and is part of our series of articles on succession in the bike industry. When Peter Enright agreed to friend Spence Wolf’s ...
Tags: Bicycle Retailer, Bicycle Industry, bike
Giant USA has worked with SmartEtailing to create a "Where To Buy" retailer referral program that is now live on the bike company's website. The site now has bright blue "Where To Buy" buttons displayed next to each bike model on the ...
Tags: bike company, bike model, bike
Pure Fix Cycles has added two independent sales reps to its team. Steve Dempsey will cover Michigan, Indiana, Ohio, and Kentucky; Casey Buckleitner will cover Washington, Oregon and Idaho for the LA-based fixed gear bike company. ...
Tags: independent reps, bike company, bike
LOS ANGELES, CA (BRAIN) — Fixed-gear bike company Pure Fix Cycles has hired industry veteran Terry Duran as global sales manager. Duran was previously national sales manager for Scott Sports' U.S. bike division. The company said ...
Tags: bike company, bike, bike division
Rocky Mountain Bicycles is working with a new creative agency to develop a new website and hone its brand positioning. The bike company said it chose Origin Design+Communications in part because the agency shared its connections to ...
Tags: brand positioning, website, bicycle, Rocky Mountain
WATERLOO, WI (BRAIN) — A new book written by Trek president John Burke becomes available Wednesday through Trek retailers, Amazon and iBooks. “One Last Great Thing” is a tribute to the life and lessons of the ...
Tags: bike company, book, Trek