Digital word of mouth provides the most effective advertising,and businesses with a presence on three or more social networks have 50 per cent better user engagement than others. Further reading Facebook:Mobile is our'Home Alone'moment ...
Tags: Oracle OpenWorld, Digital word of mouth, most effective advertising
IDG News Service - Digital marketing firm Blue Calypso has filed a lawsuit against local deals company LivingSocial for patent infringement, less than a month after suing its competitor Groupon in a court in Texas. Blue Calypso said ...
Tags: LivingSocial, Blue Calypso, patent infringement, patents