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Oracle Is Set to Acquire Business-to-Consumer Marketing Software Vendor Responsys
Dec 23, 2013Oracle is set to acquire business-to-consumer marketing software vendor Responsys for US$1.5 billion in a bid to flesh out its own capabilities as well as strike back at rivals such as Salesforce.com and Microsoft. Responsys’ ...
Tags: Oracle, Marketing Software
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SAP Has Held Talks in The Last Few Weeks to Acquire Jive Software
May 29, 2013Software giant SAP has held talks in the last few weeks to acquire Jive Software - but decided not to buy the company, according to sources. Jive makes social applications for businesses including SAP, and has a market value of more than ...
Tags: SAP, Software, Computer Products
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Global CRM Revenue Grew 12.5 Percent Last Year to US$18 Billion
May 2, 2013Global CRM (customer relationship management) revenue grew 12.5 percent last year to US$18 billion, a rate three times that of all enterprise software segments on average, as companies look to acquire more business and serve existing ...
Tags: CRM Revenue, Global CRM
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Microsoft Is Hoping to Shove Aside Rivals Such as Salesforce.com and Oracle
Mar 19, 2013Microsoft is hoping to shove aside rivals such as Salesforce.com and Oracle in the CRM software market by linking its own Dynamics CRM application with new capabilities for marketing automation and social media analysis. Microsoft's ...
Tags: Microsoft, Computer Products, software
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Oracle Has Now Taken Steps to Actually Integrate The Components of The Product Set
Mar 11, 2013Oracle first announced its Social Relationship Management product family several months ago at OpenWorld, but has now taken steps to actually integrate the components of the product set, which it gained through a number of acquisitions over ...
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The EC Announced Proposals for The 'right to Be Forgotten' Among Internet Users
Mar 8, 2013Analysts say the proposal for internet users to delete their online data and become invisible online could create a black hole in the web economy. Tineka Smith reports. Last year the European Commission announced proposals for the 'right ...
Tags: internet, web economy, cyber security
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Oracle Has Laid in out in Detail How It Intends to Compete with The Likes of Salesforce
Feb 25, 2013Oracle has laid in out in detail how it intends to compete with the likes of Salesforce.com in the highly competitive arena for next-generation marketing software. The vendor spent $871 million in December to acquire marketing automation ...
Tags: Oracle, marketing software, company news
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IT Hiring in 2013 Will Focus on Jobs Involving Cloud Computing and Mobile Technology
Jan 15, 2013IT hiring in 2013 will focus on jobs involving cloud computing, mobile technology and business intelligence, said staffing professionals. But cloud computing jobs for on-site infrastructure support and software management are likely to be ...
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Oracle Has Agreed to Acquire Eloqua for About $871 Million
Dec 25, 2012IDG News Service - Oracle has agreed to acquire Eloqua for about $871 million in a bid to build out a set of marketing automation software. Eloqua's board has approved the deal and it is expected to close in the first half of next year, ...
Tags: Oracle, automation software, CRM software, marketing software
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Marketing Software Firm Will Form Part of Customer Experience Cloud
Dec 20, 2012Marketing software firm will form part of Customer Experience Cloud. Just days after announcing financial results boosted by the performance of its cloud division,Oracle has further strengthened its portfolio by agreeing to acquire ...
Tags: marketing software, Customer Experience Cloud, Oracle, Eloqua
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Bluebird Strategies Announced New Hires, New Offices and New Client Relationships.
Dec 18, 2012Advanced marketing automation lead generation firm details expansion and new offerings. BlueBird Strategies, an advanced lead generation firm that maximizes marketing automation platforms, today announced new hires, new offices and new ...
Tags: marketing automation, client relationship, BlueBird Strategies