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Global Campaign
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Soft Drink Giants Global Battle in 2016
Feb 5, 2016Coca-Cola and Pepsi Co. have revealed some of their respective plans for global market dominance in 2016. Coca-Cola has kicked off 2016 with a new global marketing campaign called "Taste that Feeling". It is the beverage giant's first ...
Tags: Soft Drink, Coca-Cola, Pepsi
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China's New Monkey King Set for Journey Into Space
Dec 17, 2015The Dark Matter Particle Explorer (DAMPE) has got its name Wukong, announced by the National Space Science Center of the Chinese Academy of Sciences (CAS) on Wednesday. It is named after the Monkey King in the classic Chinese tale, ...
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The Climate Group Urges Governments to Swap City Streetlights to LEDs by 2025
Oct 14, 2015Today, The Climate Group, which is hosting its annual Climate Week NYC, called on every single city and utility around the world to schedule the switch of their street lighting to LED by 2025 and launched its new major global campaign LED = ...
Tags: government policy, LED streetlight upgrade, The Climate Group
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ITMA 2015 Is Expected to Draw Over 100,000 Visitors From Around The World
Mar 19, 2015The world's largest textile and garment manufacturing technology show, ITMA 2015 is expected to draw over 100,000 visitors from around the world. To encourage early registration, the organisers are offering special rates to visitors ...
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Reebok Announces New Partnership with Kendrick Lamar to Inspire and Empower Youth
Dec 11, 2014Reebok announced a new partnership with acclaimed hip-hop artist Kendrick Lamar. Reebok and Kendrick together hope to inspire and empower youth through programs designed to provide a positive alternative to the streets. Their shared goal ...
Tags: Reebok, Sporting Goods
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LEGO is to end its partnership with Shell following a global campaign from Greenpeace
Oct 16, 2014The Danish toymaker reveals it will not be renewing its co-promotional deal with the oil firm. LEGO is to end its long-standing partnership with Shell following a global campaign from Greenpeace. The Danish toymaker has revealed that it ...
Tags: LEGO, Partnership, Toys
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Heineken Has Unveiled Its Latest Global Campaign,'Cities of The World'
May 14, 2014Heineken has unveiled its latest global campaign, ‘Cities of the World’, aimed to inspire men to live worldly, new adventures by unlocking the secrets of their cities. The fully integrated campaign includes a 2 minute TV ad, ...
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Wool-Rice Straw Blended Textile Appears to Have a Much Bigger Future
Dec 12, 2013A new wool and rice straw blended upholstery fabric, which has been developed by a Wellington company, goes into commercial production next year with the potential to create significant demand for New Zealand crossbred wool, while helping ...
Tags: Wool-Rice Straw, Fabric
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Blend of Rice Straw & Wool Upholstery Has Been Developed by a Wellington Company
Dec 9, 2013A new wool and rice straw blended upholstery fabric, which has been developed by a Wellington company, goes into commercial production next year with the potential to create significant demand for New Zealand crossbred wool, while helping ...
Tags: Formary, upholstery fabric, crossbred wool
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NNSA Recently Successfully Recovered a Disused, High-Activity Cesium
Nov 27, 2013The Department of Energy’s (DOE) National Nuclear Security Administration (NNSA) recently successfully recovered a disused, high-activity cesium-137 source from Massachusetts General Hospital in downtown Boston, Mass. and transported ...
Tags: NNSA removes high-activity radioactive materials from Boston
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Lexus Australia Is Recalling an Estimated 2500 Vehicles Due to Two Powerplant Faults
Sep 6, 2013Lexus Australia is recalling an estimated 2500 vehicles due to two separate powerplant faults. Affecting approximately 1750 Lexus RX400h models built between June 2006 and December 2008, the first recall relates to a component of the ...
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11,480 Holden Cruze Models Have Been Recalled Because of Braking Performance
Aug 27, 2013A total of 11,480 Holden Cruze models have been recalled in Australia due to a fault that could impact braking performance. Only affecting JH Holden Cruze models fitted with a 103kW/200Nm turbocharged 1.4-litre engine and six-speed ...
Tags: Holden Cruze, Braking System
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Hasbro Saw Its Games, Girls and Pre-School Categories Grow During The First Quarter
Apr 24, 2013Hasbro saw its games, girls and pre-school categories grow during the first quarter of 2013. Games posted 26 per cent revenue growth year-on-year during the period. Games that grew in the quarter included Magic: The Gathering products, ...
Tags: Toys
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Seoul Semiconductor Is Launching The Global Campaign 'Acrich for Trees'
Apr 15, 2013South Korean LED maker Seoul Semiconductor is launching the global campaign ‘Acrich for Trees’ via its web-site to actively encourage the use of eco-friendly AC LED bulbs using the firm’s Acrich LEDs. Of participants ...
Tags: LED maker, LED, Semiconductor
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Acrich for Trees Global Campaign Has Been Launched by Seoul Semiconductor
Apr 15, 2013Seoul Semiconductor announced it will launch the global campaign named ‘Acrich for Trees’ to actively encourage the use of eco-friendly AC LED bulbs with Acrich LEDs from April 11 to April 30, 2013 via their official website, ...
Tags: LED light bulbs, LED light, LED