- Location
Hasbro
"-
Hasbro Adopts Bio-Based Plastic Packaging Material
Mar 12, 2018American multinational toy and board game company Hasbro has decided to use bio-based plastic packaging material, as part of its sustainable packaging efforts. The company said that it will use plant-based bio-polyethylene terephthalate ...
Tags: Hasbro, Plastic Packaging
-
Amazon Celebrates Tenth Holiday Season of Frustration-Free Packaging
Nov 27, 2017Amazon introduced “Frustration-Free Packaging,” an invention designed to reduce waste and delight customers with easy-to-open, 100% recyclable packaging, ten years ago this holiday season. Frustration-Free Packaging ends ...
-
Batman Tops Best-Selling List as Superhero Toy Sales Exceed £200m
Aug 8, 2017The LEGO: Batman movie helped drive sales for Gotham’s hero, propelling LEGO Minifigures to the number one best-selling superhero toy to July 1st this year. The Caped Crusader has trounced his rivals across the DC and Marvel ...
-
3D Printing and IP: It's Not Just Child's Play
Jul 21, 2017As both Toys R Us and Hasbro embrace the new medium, Marks & Clerk's Matthew Jefferies and Thomas Prock explore the pitfalls and opportunities the landscape presents the industry. 3D printing in the toy industry is on the march. Toys R ...
Tags: 3D Printing, Toys
-
Hasbro Unveils Slate of New Transformers Toys
Jun 12, 2017The new range will release alongside the highly anticipated film, Transformers: The Last Knight. Hasbro has revealed a range of new Transformers set to release alongside the new film Transformers: The Last Knight. The range includes the ...
Tags: Hasbro, Transformers Toys, Toys
-
Hasbro and DMG Roll out Transformers Experience Centres
May 25, 2017Based in Shanghai, each of the centres will boast virtual and augmented reality technology, character interactions and more. Hasbro and Dan Mintz's DMG Entertainment are joining forces to launch a line of interactive Transformers digital ...
Tags: Hasbro, Transformers
-
Edward M. Philip Appointed as Lead Independent Director at Hasbro
May 22, 2017Philip succeeds Basil L. Anderson, who has retired from his position on the Hasbro Board of Directors. Hasbro's board of directors has experienced a reshuffle as Edward M. Philip appointed as lead independent director. He succeeds Basil ...
-
Hasbro Carves New Adventure-Figure Category as Disney Launches Star Wars Forces of Destiny Franchise
Apr 14, 2017Star Wars Forces of Destiny will feature an original series of animated shorts, each exploring new adventures of key characters including Rey, Jyn Erso, Sabine Wren, Princess Leia, Ahsoka Tano and more. The new stories will also be ...
-
Hasbro Eyes Marvel-Style Cinematic Universe
Mar 27, 2017Hasbro execs have revealed wider plans for cinematic franchises including Transformers, My Little Pony and G.I. Joe. With the fifth movie in the Transformers movie series gearing up for release in June, Hasbro execs have revealed to The ...
-
Hasbro to End Gender Categories in Revenue Reports
Feb 14, 2017The toy firm revealed the news in its 2016 year-end earnings report. Hasbro has revealed plans to cut its gender categories in all of its future revenue reports. The company detailed the decision within its 2016 year-end earnings ...
Tags: Hasbro, emerging brands
-
Play-Doh Educational Hub Launched
Jan 16, 2017Hasbro launches new online hub offering nursery teachers access to fun and educational content Hasbro has launched a new national resource for teachers and education practitioners in the nursery sector, the Play-Doh Teach & Play hub. ...
-
Mr Monopoly Heads to Houses of Parliament for Monopoly Token Madness Vote
Jan 16, 2017Hasbro is hoping to get Monopoly fans voting to select their next favourite token, by encouraging the UK electorate to vote outside the Houses of Parliament. Mr Monopoly has stationed himself outside Parliament with the polling station, ...
Tags: Hasbro, Monopoly fan
-
Hasbro Launches New Animated Digital Series Hanazuki, with Toys to Follow
Jan 16, 2017The company has called the series a 'franchise brand in the making' as the digital animation hits YouTube and YouTube Kids. Hasbro Studios has unveiled its first animated digital series and story-driven lifestyle brand, Hanazuki. Dubbed ...
-
US: Hasbro Opens Itself up to Product Suggestions From Consumers with Spark Hasbro
Nov 18, 2016Consumers in the US can submit product ideas to Hasbro online through the new web portal. Hasbro has launched a new web portal enabling consumers to share ideas for new toys and games with the firm. Consumers in the US can submit ideas ...
Tags: Spark Hasbro, Hasbro
-
Q3 2016 Goes Down as Hasbro's Greatest Ever Revenue and Earnings Quarter
Oct 25, 2016"Innovative play experiences, engaging storytelling and global execution of Hasbro's brand blueprint continues to drive consumer and retailer demand for our brand portfolio," said Brian Goldner, Hasbro's chairman, president and chief ...
Tags: Hasbro, Boys category