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Nestle Pure Life Focuses on Hydration in Global AD Campaign
Aug 3, 2017Nestlé Waters North America has launched a global advertising campaign focused on its NestléPure Life bottled water brand. Since its launch in Pakistan in 1998, Nestlé Pure Life has become the global category leader, ...
Tags: Nestle, Pure Life Focuses, PET plastic
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Target Unveils Five New Sustainable Packaging Goals
Apr 20, 2017UK retailer Target has announced five new sustainable packaging goals to help deliver products that are better for the environment. The retailer is planning to eliminate the use of polystyrene, as it is difficult to recycling for guests ...
Tags: packaging, Sustainable Packaging
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Whirlpool, How2Recycle Team up to Help Consumers Recycle Product Packaging
Oct 25, 2016Whirlpool announced a partnership with standardized labeling system How2Recycle, which gives consumers simplified instructions on how to best recycle product packaging materials. Whirlpool Corporation becomes the first appliance ...
Tags: Whirlpool, How2Recycle, Packaging
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Dow Chemical Launches New Recyclable Flexible Stand-up Pouches
Jun 20, 2016US-based Dow Chemical Company has developed new recyclable stand-up pouches using the RecycleReady technology. Made with Retain polymer modifiers, the stand-up pouch features barrier film that can be recycled in a polyethylene recycling ...
Tags: RecycleReady technology, recycling stream, breakthrough
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Packaging Design for Sustainability
Dec 9, 2013I joined GreenBlue last fall as the new executive director and Sustainable Packaging Coalition (SPC) director. Now that a year has passed, I would like to take this opportunity to reflect on some key industry milestones in 2013 and talk ...
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New Belgium Recruited GreenBlue to Organize Compost,Recycling and Trash Services for Event
Nov 5, 2013The New Belgium Clips Beer & Film Festival made a stop in Charlottesville, VA, on Sept. 13. New Belgium recruited GreenBlue to organize compost, recycling and trash services for the event. With the help of Republic Services and Black Bear ...
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Packaging Digest About Consumers Taking Responsibility for "Green Actions"
Aug 23, 2013A few months back, I read an article in Packaging Digest about consumers taking responsibility for "green actions." After citing some statistics about how a "record-high 71 percent of Americans" are "buying with an eye toward green," the ...
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SPC Announced Completion of Launch Phase of Its How2Recycle Recycling Labeling System
May 31, 2013The Sustainable Packaging Coalition (SPC), a project of sustainability nonprofit GreenBlue, announced the successful completion of the soft launch phase of its How2Recycle recycling labeling system. In addition, major brand name Kellogg's ...
Tags: PackagingmPrinting
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SPC Held Its Spring Conference Recently in San Francisco
May 6, 2013GreenBlue's Sustainable Packaging Coalition (SPC) held its Spring Conference recently in San Francisco, bringing together professionals from companies, government agencies and other non-profits interested not only in packaging ...
Tags: How2Recycle, Label, Packaging
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General Mills Released on April 30 Its 2013 Global Responsibility Report
May 3, 2013General Mills released on April 30 its 2013 Global Responsibility Report, which outlines the company's progress and commitments in the areas of health, environment, sourcing, workplace and community engagement. "Through our products, we ...
Tags: General Mills, Packaging
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How2recycle Logos Will Appear in The US to Encourage People to Recycle
Apr 25, 2013Consumer and professional products manufacturer The Clorox Company has announced plans to add How2Recycle logos on product packaging, in an attempt to encourage people to recycle. According to the company, the new logos will appear in the ...
Tags: Clorox, How2recycle, Product Packaging
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The Recycling of Rigid Plastics Climbed 13% in 2011 to Reach at Least 934 Million Pounds
Mar 20, 2013The recycling of rigid plastics, excluding bottles, climbed 13 percent in 2011 to reach at least 934 million pounds for the year, and U.S. consumers with local access to recycle all non-bottle rigid plastics shot from 40 percent to 57 ...
Tags: rigid plastics, bottles, containers
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Wisconsin Agency Releases Partnership to Increase Recycling
Feb 12, 2013The Wisconsin Department of Natural Resources (WDNR), the American Chemistry Council's (ACC) Flexible Film Recycling Group (FFRG), and GreenBlue's Sustainable Packaging Coalition (SPC) have signed a Memorandum of Understanding (MOU). The ...
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How2recycle Label Is Gradually Adopted to Encourage More Recycling
Dec 12, 2012The How2Recycle label introduced by GreenBlue would soon appear on Yoplait yogurt packs, Orville Redenbacher popcorn and Aveda acne pads as part of a pilot program to reduce consumer confusion and to encourage more recycling. The new ...
Tags: How2Recycle label, GreenBlue, Los Angeles
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SPC Announce Additional Participants in The Soft Launch
Dec 11, 2012Posted by Rick Lingle, Technical Editor -- Packaging Digest, 11/29/2012 4:04:27 PM The Sustainable Packaging Coalition (SPC), a project of sustainability nonprofit GreenBlue, is pleased to announce additional participants in the soft ...
Tags: SPC, How2Recycle on-package, How2Recycle Label, recycling labeling system
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