LEGO Star Wars articles & resources on Made-in-China.com

Disney Unveils Latest Go Rogue Video

Sep 21, 2016

The series follows the adventures of Rogue One toys as they track down the building instructions to the LEGO Star Wars Death Star, previously misplaced by the Empire. The third chapter of the fan made Star Wars YouTube series Go Rogue, ...

Tags: Rogue One toys, LEGO Star Wars Death Star

New Rogue One Toys Star in Latest Go Rogue Video

Sep 13, 2016

The new video shows off upcoming products from Hasbro, LEGO, Funko, Jakks Pacific and Mattel. Disney has showcased further Rogue One: A Star Wars Story toys in the latest installment of its Go Rogue YouTube series. The four-part stop ...

Tags: Rogue One:A Star Wars Story toys, Go Rogue, Disney

LEGO Sales up 10% in First Half of 2016

Sep 7, 2016

Firm attributes the growth to the ongoing success of well established brands like LEGO City and LEGO Ninjago, as well as the strong debut of LEGO Nexo Knights. The LEGO Group has delivered a turnover of DKK 15,692 million in the first ...

Tags: LEGO, LEGO City, LEGO Ninjago, LEGO Nexo Knights

Growing Consumer Confidence Will Help The Toy Industry Surpass The Success of 2014

Mar 26, 2015

From Star Wars: The Force Awakens and Minions to Bing! and The Clangers, our Retail Advisory Panel believes that strong film and TV licenses will help the industry to another successful year. Growing consumer confidence and the ...

Tags: Minions, Star Wars:The Force Awakens, Toys

New Brand Toy

Feb 12, 2015

LEGO believes the success of LEGO Star Wars as a property in its own right means the brand will “stay with us forever”. LEGO Group CEO Jørgen Von Knudstorp told ToyNews that Star Wars fit the firm’s remit for ...

Tags: Star Wars, LEGO

LEGO Star Wars Has Launched Its First Ever 'Oscars-Style' Awards

Sep 18, 2014

Awards celebrate the best fan created LEGO Star Wars content out there from builders, photographers and film makers. LEGO Star Wars has launched its first ever ‘Oscars-style’ awards, The Golden Brickies. The Awards, which ...

Tags: LEGO Star Wars, Awards, Toys

LEGO Group Has Reported an Increase in Revenue of 15%

Sep 5, 2014

The LEGO Group has reported an increase in revenue of 15 per cent in the first half of 2014. Double digit growth across all regions delivered a turnover of 11,504m DKK in the first half, fuelled by the success of The LEGO Movie products. ...

Tags: LEGO Sales, Movie products

LEGO and Mojang Are Extended Partnership to Bring a Range of Lego Minecraft Set to Market

Aug 19, 2014

The toymaker has extended its partnership with the videogame franchise to roll out a full product launch. LEGO and Mojang are extended their partnership to bring a full range of LEGO Minecraft sets to market. The Danish toymaker already ...

Tags: LEGO, Full Minecraft Range, Toys

Hertfordshire Saw His Dream Room Become a LEGO Ewok Village.

May 8, 2014

Milun Simpson from Knebworth, Hertfordshire saw his dream room become a LEGO Ewok village. The winner of the Design Your Dream LEGO Bedroom campaign has seen his room transformed into a LEGO Ewok Village. Five year old Milun Simpson ...

Tags: LEGO, Star Wars

Milun Simpson Will See His Bedroom in Knebworth Undergo a Lego Star Wars Makeover

Apr 22, 2014

Five year old Milun Simpson will see his bedroom in Knebworth in Hertfordshire undergo a LEGO Star Wars makeover. LEGO Star Wars has revealed the winner of its national Design Your Dream LEGO Star Wars bedroom competition. Five year old ...

Tags: Toy, LEGO

ToyNews and Valentine's Day

Feb 18, 2014

ToyNews is awash with warm, fuzzy feelings of lurve as we list the top toys to melt your partner's heart. Valentine's Day: A corporate scam to sell shedloads of cards, chocolates and flowers or yet another opportunity to show that special ...

Tags: Toys, Top Ten Toys, Valentine's Day Toys

LEGO Has Not One But Two Massive Outdoor Marketing Campaigns Underway Across The UK

May 29, 2013

Iconic construction toy brand LEGO has not one but two massive outdoor marketing campaigns underway across the UK. The first Yoda Chronicles experiential tour took place during the Easter period, at Bluewater Shopping Centre in Kent, ...

Tags: Toys, Lego, Campaign

LEGO Star Wars Toy Sales in LEGO Retail Stores Rose 40%

May 10, 2013

LEGO Star Wars toy sales in LEGO retail stores rose 40 per cent during a recent marketing campaign. The Yoda Chronicles Tour, which took place over the Easter period, attracted an estimated 10,000 people who take part in the fun ...

Tags: Toy

LEGO Star Wars Is Launching Its First Yoda Chronicles Experiential Tour This Week

Mar 27, 2013

LEGO Star Wars is launching its first Yoda Chronicles experiential tour this week. The first event takes place on Saturday, March 30th at Bluewater Shopping Centre in Kent. The Yoda Chronicles Tour will visit major UK shopping centres ...

Tags: LEGO, Toys

LEGO Group Responded to Criticism of Its Star Wars Jabbas Palace Set, Released Last Year

Jan 25, 2013

The LEGO Group has responded to criticism of its Star Wars Jabbas Palace set, released last year. Members of the Austrian Turkish Cultural Community complained that the set looks too similar to the famous Hagia Sophia mosque in Istanbul. ...

Tags: LEGO, toy, toy industry

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