The Volkswagen Group is exploiting possibilities of digitalization as the company believes that IT will play an important role in its future operations. At the Group IT symposium held in Wolfsburg, Germany, members of the Volkswagen Group ...
Tags: Volkswagen Group, robots
With 12 different models to collect, fans can mould the show's popular characters, including Peppa, George and Candy in 3D. Giromax is celebrating the 10th anniversary of the kids' show, Peppa Pig with a new range of Mini Clay Buddies ...
Brought to you by the founders of The Children's Place, Ruum is the new destination for kids clothing, footwear and accessories. Launching this spring, Ruum (pronounced "Room") offers head to toe outfitting, exceptional quality, and great ...
Tags: Kids Clothing, Apparel, Ruum
New packaging, licences and pricing are being introduced for Plasticine, as Flair aims to reinvigorate the classic brand. Launching in the autumn, the firm has made the packaging more modern, fun and suitable for older kids, who are a ...
Tags: New packaging, Plasticine, Flair Remodels
Dr Amanda Gummer discusses niche markets and how to make the most of them. With margins on mass market products being cut to the bone due to tough competition, it’s worth looking at some of the niche markets which aren’t quite ...
Tags: toy markets, toy, toy manufacturers
Play advice website Good Toy Guide has added extra services and opportunities for toy companies, following the overwhelmingly positive response to its launch. The evaluation report is getting great feedback as a very cost-effective way ...
Tags: Good Toy Guide, toys, company news