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Ready Brek
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Ready Brek and Play-Doh Team for Re-Launch Campaign
Sep 27, 2016As part of the campaign, customers will receive £5 off Play-Doh when spreading £20 or more on Play-Doh items. Children’s cereal brand Ready Brek has teamed up with Play-Doh, for a new on-pack promotion as part of the ...
Tags: Ready Brek, Play-Doh, re-launch
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Milk&Cereal, Apple with a Hint of Cinnamon, and Frui&Fibre Are Available in 250g Boxes
Jan 16, 2013UK-based breakfast cereal manufacturer Weetabix has unveiled 'On The Go' breakfast biscuits range in three varieties - Milk & Cereal, Apple with a hint of Cinnamon, and Fruit & Fibre. All the three variants are available in 250g boxes ...
Tags: UK, breakfast cereal, Weetabix, breakfast biscuits
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Bright Food Completes The Acquisition of 60%Stake in Cereal Company Weetabix
Dec 4, 2012Chinese state-owned Bright Food has completed the acquisition of 60%stake in British breakfast cereal company Weetabix from its private equity owner Lion Capital,in a £720m deal. The remaining is held by Lion Capital and the ...
Tags: stake, international markets, Bright Food