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Rio Olympics
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Footfall Holding up Following Brexit Vote, Says
Oct 8, 2016UK retail footfall figures for August show that two months on from the Brexit referendum, the unexpected result has had little material impact on how people are going about their day-to-day lives, reports Ipsos Retail Performance. Often ...
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Did The Olympics Impact Kids' TV Viewing?
Sep 27, 2016With over five million people in the UK staying up to catch a glimpse of this year's sporting activities at the Rio Olympics, Generation Media's Sangita Sivanesan takes a look at how the event has effected kids' TV viewing. “Viva ...
Tags: Olympics, kids'TV viewing, Generation Media
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Event Planning Lessons From The 2016 Olympics
Aug 12, 2016Despite all the negative press that the Olympic Games have received, I can’t resist the draw of the drama, and hope, that they generate – from the spectacle of the opening ceremony to the dedication of the athletes and the ...
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Powerade Launches Rio 2016 Olympic Games Marketing Campaign
Jun 21, 2016Coca-Cola South Pacific has launched its Powerade 2016 Rio Olympics marketing campaign. Powerade first debuted at the 1992 Barcelona Olympics and has a 24 year cross-promotional relationship with the Olympic Games. The ...
Tags: Coca-Cola, Rio Olympics
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LCD Driver IC Revenue to Decrease Over 10% in 4Q15
Oct 10, 2015LCD driver IC design specialists including Novatek Microelectronics, Himax Technologies, Sitronix Technology, Fitipower Integrated Technology, Raydium Semiconductor and FocalTech Systems have internally revised downward their business ...
Tags: LCD driver, IC Industry
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Universal Sports Network and Lagarde Unlimited Announced Plans for Beyond The Medals
Dec 8, 2014Universal Sports Network and Lagarde Unlimited announced plans for Beyond the Medals - The Business of Sport, a new, original sports program that provides viewers with an inside look at the world of Olympic sports. Hosted by sports ...
Tags: Rio Olympics, TV Show, Sporting Goods