And with Despicable Me 3 and LEGO Batman on the horizon, Sambro's Nikki Samuels is confident of a even bigger 2017. Leading children’ properties including Paw Patrol, Frozen, Blaze and the Monster Machines, Tsum Tsum and ...
"Miffy is an instantly recognisable and iconic character and we couldn’t be more delighted to add this property to our pan-European portfolio," said Nikki Samuels, licensing director at Sambro. Sambro has signed a deal to launch a ...
Tags: Sambro, Miffy collection
Samuels and his team hopes to raise £250,000 for Liverpool's Alder Hey Hospital by taking on a 600km cycle around France in just six days. In a bid to raise £250,000 for Liverpool’s Alder Hey Hospital, Sambro’s ...
Tags: Sambro, Nikki Samuels, Charity Cycle Challenge, Alder hey hospital
Lara Singer joins the company new soft lines division, where she will cover bags, umbrellas and hats. As Sambro begins its new growth plans, the company has revealed it will be introducing a new soft lines division, with a new appointment ...
Tags: Sambro, Appointments, Lara Singer, Head of softlines
The firm was handed a Certificate of Recognition at Hasbro's event which took place at its headquarters last week. Hasbro has awarded UK toy firm Sambro its gold award for Product Innovation and Development at the group’s latest ...
Tags: Hasbro's Product, Toys
Lay it or Break it is being backed by a comprehensive advertising campaign commencing July. Sambro has detailed its ongoing marketing plans to support its new games lines throughout 2015. The firm's new games range includes Lay it or ...
Tags: Sambro, Lay it or Break it, Toys
Range will also span arts and crafts, novelty and pocket money products. Sambro has signed a pan-European licensing deal with Nickelodeon for Paw Patrol product lines. The cross category manufacturer will create a comprehensive range of ...
Tags: Wheeled Toys, Bags, Toys
The first Toy & Game Inventors Workshop took place in September, as budding toy creators grasped the opportunity to pitch their ideas to some of the biggest companies in the industry. Billy Langsworthy reviews the event and explains how it ...
Tags: Toy&Game Inventors, Toys
Character World will be exhibiting for the first time. Sambro has detailed the exhibitors attending its third trade event at its Bury headquarters. Character World will exhibit for the first time while other exhibitors include Brennan ...
"We will have more exhibitors, more products and some great promotions," said Nikki Samuels, Sambro MD. Sambro's latest trade event will the firm's "biggest yet". The firm's third trade event will take place at Sambro's Bury ...
Tags: Sambro, Biggest Yet, Toys
"The Workshop will allow us to access brand new talent all under one roof" says firm's director. Sambro has become the sixth toy supplier to pledge support to ToyNews' upcoming Toy & Game Inventors Workshop. The firm - which has a ...
Sambro launch a range of stationery and arts and crafts products featuring Gru and the Minions. Sambro has signed a deal to become the official stationery licensee for Despicable Me in 2015. The deal will see Sambro launch a range of ...
Tags: Sambro, Stationery, Toys
Creator of the Big Yellow Teapot and founder of Bluebird Toys joins September's event. Sir Torquil Norman, the inventor of the Big Yellow Teapot and founder of Bluebird Toys, has been confirmed as a speaker at the Toy & Game Inventors ...
Tags: Sir Torquil Norman, Toy&Game, Toys
This month, we take an in-depth look at how Minecraft is making a splash in the toy space. The August issue of ToyNews is now available to read online, and on your iPad, here. This month, we take an in-depth look at how Minecraft is ...
Tags: ToyNews Online, Issue, Toys
Picks up the Australian Toy Association's Games Toy of the Year 2014 Award. Zed the Zombie Unrest in Pieces has won the Australian Toy Association's Games Toy of the Year 2014 Award. Created by Fotorama and distributed throughout the UK ...
Tags: Toy