Haier has claimed a 9.7 per cent global market share in home appliances during 2013, up from 8.6 per cent in 2012, to retain its Number One ranking for the fifth consecutive year, according to UK-based research firm Euromonitor ...
Tags: Haier, local market, cut-through consumer, diverse product range
Haier has claimed a 9.7 per cent global market share in home appliances during 2013, up from 8.6 per cent in 2012, to retain its Number One ranking for the fifth consecutive year, according to UK-based research firm Euromonitor ...
Tags: Haier, Yvonne Hong, Euromonitor, local market
Haier brand manager Yvonne Hong has made the jump to sister company Fisher & Paykel, with the New Zealand appliance brand appointing Hong as senior brand manager. Hong previously worked with Fisher & Paykel, joining as marketing assistant ...
Tags: Consumer Electronics, Haier