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New Balance Forms Extensive Sponsorship with New York Road Runners
Dec 9, 2015New Balance and New York Road Runners (NYRR) announced a new multi-year agreement that features year-round engagements with NYRR events, programs and youth running initiatives, including becoming the Official Athletic Footwear and Apparel ...
Tags: New Balance, New York Road Runners
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NBA and Nike Announced an Eight-Year Global Merchandising and Marketing Partnership
Jun 15, 2015The National Basketball Association (NBA) and sports footwear major Nike have announced an eight-year global merchandising and marketing partnership that will make Nike the official oncourt apparel provider beginning with the 2017-18 NBA ...
Tags: sports footwear, Nike
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Etcetera:Adidas,Asics America,Gander Mtn
May 26, 2014Adidas re-organizes its basketball division by shifting the former VP global basketball,Lawrence Norman, to South Europe where he will serve as managing director. Chris Grancio, head of global basketball sports marketing, is managing the ...
Tags: Adidas, Asics America
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Cutter & Buck's Men's Golf Collection Combines Superior Performance
Jan 22, 2014Cutter & Buck’s Men’s Golf Collection combines superior performance with a clean, modern look that works for an active lifestyle. For Fall 2014, the company continues to focus on an all-weather wardrobe that transitions ...
Tags: Men's Golf Line, Cutter&Buck's
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The Eyes of The Rugby Are on The UAE This Week with BLK to The on and off Field Action
Dec 2, 2013The eyes of the Rugby world are on the UAE this week with BLK central to the on and off field action. Sol Mokdad, BLK Middle East’s, Managing Director, said demand and interest in the BLK brand has so far exceeded all expectations. ...
Tags: BLK Official Apparel, Apparel
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Qantas Wallabies to Wear Blk High Performance Apparel for UK Spring Tour
Oct 24, 2013WRS has announced that the Qantas Wallabies will wear BLK high performance apparel during their upcoming five Test Spring Tour of the United Kingdom. World Rugby Specialist Group CEO Tyron Brant advised the decision to supply BLK branded ...
Tags: Qantas, Spring Tour
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Exclusive Regatta-Branded Apparel Will Be Sold by New Balance
Oct 14, 2013The Head of the Charles Regatta announced that global athletic leader New Balance has signed on as the Official Athletic Footwear and Apparel partner of the 49th Head of the Charles Regatta presented by BNY Mellon, held annually on the ...
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SUGOI Performance Apparel as Official Performance Apparel of IRONMAN Triathlons
Mar 4, 2013IRONMAN is proud to announce SUGOI Performance Apparel as the new official performance apparel of IRONMAN triathlons in North America and Europe. For the next three years, SUGOI, a division of Dorel Industries, will offer athletes intuitive ...
Tags: IRONMAN, SUGOI Performance Apparel, performance apparel
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The St George Illawarra Dragons Are Pleased to Announce an Exciting Partnership Agreement
Nov 6, 2012The St George Illawarra Dragons are pleased to announce an exciting partnership agreement ahead of the pre-season with Apparel Partner Always agreeing to become Sleeve Sponsor for the next three seasons. Always'association with the Club ...
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WBCP Returns to Brand Licensing Europe 2012 with a Showcase
Oct 17, 2012Warner Bros.Consumer Products(WBCP)returns to Brand Licensing Europe 2012 with a showcase of some of today's hottest properties,including tentpole films,"The Hobbit:An Unexpected Journey"(December 2012)and"Man of Steel"(June 2013). WBCP ...
Tags: WBCP, Man of Steel, TV Mania
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ISC Will Be The Club's New Apparel Partner for The 2013 Season
Sep 14, 2012Castleford Tigers has announced that International Sports Clothing Australia Pty Ltd (ISC) will be the club's new apparel partner for the 2013 season. The move sees the Tigers join fellow Super League heavyweights St Helens, Leeds Rhinos, ...
Tags: Castleford Tigers, Clothing, apparel partner, Sports Clothing