Nestlé Waters North America has launched a global advertising campaign focused on its NestléPure Life bottled water brand. Since its launch in Pakistan in 1998, Nestlé Pure Life has become the global category leader, ...
Tags: Nestle, Pure Life Focuses, PET plastic
Campbell Soup has agreed to acquire organic food manufacturer Pacific Foods of Oregon for $700m in an all cash deal to expand its footprint in the rapidly growing health and well-being categories. Based in Tualatin, Oregon, Pacific Foods ...
Tags: Campbell Soup, organic food
Flowers Foods has announced an improved organizational structure aimed to provide greater focus on the company strategic objectives under Project Centennial, stress brand growth and innovation in line with a national branded food company, ...
Tags: Flowers Foods, Snacking
DS Smith Tecnicarton and Plastic 7 have developed an industrial packaging for automotive industry, which enables the arrival of the piece to its destination in perfect conditions. The new industrial packaging product, Tecnipack container, ...
UK-based DS Smith has designed new packaging for the products of Finnish communication and hearing protection solutions provider, Silenta Group. Silenta has selected DS Smith for new packaging to raise brand awareness, increase sales and ...
Spirits-marketer Castle Brands has acquired an additional 20.1% stake in Gosling-Castle Partners, a global export venture with the Gosling family. GCP holds the exclusive long-term export and distribution rights for Goslings Rum and ...
Tags: Castle Brands, Ginger Beer
Lait Kaiser and Cult Yogourt have agreed to acquire Chagnon Dairy, an independent creamery and milk brand based in Quebec, Canada. Chagnon has been processing and selling milk, butter, ice cream and other dairy products for 62 years and ...
Peperami, the pork sausage snack manufactured by Jack Link's, has unveiled new packaging and pack designs. The company said the new design features simplified messaging and the logo has a better impact on pack, which will help in ...
Tags: Peperami, pork sausage snack
Brainstorm has announced the latest addition to its Aqua Pets line with Aqua Dragons in Space. The exclusive limited edition range includes Aqua Dragon eggs that have been sent on a near space mission into the highest levels of the ...
Tags: Aqua Dragons, Brainstorm
On November 26 (local time), the 10th anniversary ceremony of JAC light truck in Peru was held in Lima to thank for the Peru customers’ love and further expanding JAC brand awareness and influence in South Africa market. Over 160 ...
Tags: JAC, Light Truck
A few days ago, Andy by "NOKIA," China today return to to inform you about the return of NOKIA intelligent mobile phone market news, NOKIA mobile phone back to our eyes. NOKIA and its brand authorized service company Finland HMD ...
Tags: NOKIA, intelligent mobile phone, HMD
The new line will arrive in a range of sizes to suit all budgets - from £1.99 for Mister Maker’s signature craft projects like Wacky Wobblers and Mini Bugs, to the fully-loaded Super Craft Box at £19.99. Asobi has teamed ...
Tags: Asobi, Mister Maker craft kits
Born Licensing's David Born looks at why more and more firms are turning to iconic toys and games, like G.I. Joe and Operation, to help drive advertising campaigns. It’s not uncommon to see toys and games in advertising. In fact, ...
Tags: toys and games, Born Licensing, advertising
Smoothie King is proud to announce its expansion into the Middle East, with the opening of its first location in Dubai on September 1, 2016. Through its partnership with Al Ghurair Retail, Smoothie King is providing guests at the BurJuman ...
Tags: Smoothie King, expansion, first store
''He collectables market is a popular one, so it's key that all of our marketing activity gives Oddbods significant stand out,'' says Golden Bear's Katherine Pierce. As part of its campaign strategy to promote its children's collectables ...
Tags: Golden Bear, Oddbods