electric blanket market

Consumers Won't Buy Heated Products If They Aren't Feeling Cold
Feb 27, 2014
“The mild winter hit this category hard, resulting in a 10 per cent unit and 14 per cent value decline, compared to 2012,” said Sunbeam product manager — seasonal products, Katie Berra. “Even with the best products, ...

Tags: electric blanket market, restore value to the market, warm weather