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New Balance Forms Extensive Sponsorship with New York Road Runners
Dec 9, 2015New Balance and New York Road Runners (NYRR) announced a new multi-year agreement that features year-round engagements with NYRR events, programs and youth running initiatives, including becoming the Official Athletic Footwear and Apparel ...
Tags: New Balance, New York Road Runners
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Nike Has Reached an Agreement in Principle with Michigan
Jul 10, 2015Nike has reached an agreement in principle with the University of Michigan to become the Wolverines’ official athletic footwear, apparel and equipment provider to 2027, with an option to extend the deal to 2031. In a statement, Nike ...
Tags: textile fashion, athletic footwear, apparel
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Adidas Been The Official Athletic Footwear, Apparel and Accessory Brand of Catawba College
Jan 21, 2015Adidas has entered a five year agreement to be the official athletic footwear, apparel and accessory brand of Catawba College, a small liberal arts college in Salisbury, NC that fields 18 NCAA Division II sports teams. Adidas will partner ...
Tags: athletic footwear, Sporting Goods
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Adidas and The University of Miami Announced a Landmark 12-Year Partnership
Jan 9, 2015Adidas and the University of Miami announced a landmark 12-year partnership making adidas the official athletic footwear, apparel and accessory brand of the Hurricanes through the 2027-28 season. “The University of Miami was the ...
Tags: official athletic footwear, college athletics, Sporting Goods
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Adidas and Arizona State University Announces an Eight-Year Partnership
Dec 17, 2014Adidas and Arizona State University announced an eight-year partnership in which the Portland, OR, based company will be the official athletic footwear, apparel and accessory brand of the Sun Devils through the 2022-23 season. ...
Tags: Adidas, Partners, Sporting Goods
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Adidas have entered into a five-year partnership with Eastern Illinois University
Aug 15, 2014Adidas have entered into a five-year partnership with Eastern Illinois University. Adidas becomes the official athletic footwear, apparel and accessory brand of the Panthers through the 2019 season. Nike previously outfitted the school. ...
Tags: Adidas, partnership, Sporting Goods
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Exclusive Regatta-Branded Apparel Will Be Sold by New Balance
Oct 14, 2013The Head of the Charles Regatta announced that global athletic leader New Balance has signed on as the Official Athletic Footwear and Apparel partner of the 49th Head of the Charles Regatta presented by BNY Mellon, held annually on the ...