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social advertising
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Stand-up Pouches Are The Fastest Growing Pack Format in The Food Industry
May 19, 2015Stand-up pouches are the fastest growing pack format in the food industry, globally and in Australia, and have reinvigorated ready-to-eat fresh soup category. The pouch has been the chosen format for New Zealand soup and ready meal brand ...
Tags: Stand-up pouches, pack format, food industry
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Salesforce.com Is Taking Steps to Combine Its Acquisitions in Social Media Monitoring
Apr 25, 2013Salesforce.com is taking steps to combine its acquisitions in social media monitoring and social advertising with its core CRM (customer relationship management) software through a new product called Social.com. The new product, which was ...
Tags: Computer Products, webservice
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Twitter Is Aiming to Give Marketers More Control in How They Advertise on The Site
Feb 25, 2013Twitter is aiming to give marketers more control in how they advertise on the site by giving them access to its API through third-party service companies. The program is based on Twitter's Ads API (application programming interface), ...
Tags: Twitter, API, third-party service
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Salesforce.com to Give Its Marketing Cloud Product Line a Fresh Boost with a New Platform
Feb 22, 2013Salesforce.com is hoping to give its Marketing Cloud product line a fresh boost with a new social advertising platform for Twitter. The offering, now in closed beta, is powered by a new advertising API (application programming interface) ...
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Facebook Has Launched an Expanded Privacy Education Campaign for New Users
Dec 31, 2012Facebook has launched an expanded privacy education campaign for new users, with the focus on default settings, user access to their own data and deciding who they share their information with. Facebook, in an announcement on the site ...
Tags: Facebook, privacy education campaign, US, Social Media
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Triple Lift's Technology Will Enable Consumers to Pin Gucci's Products
Dec 20, 2012Gucci is pleased to announce its partnership with Triple Lift, a newcomer in the social advertising space, to promote Gucci's Fall/Winter 2012-13 digital campaign. Triple Lift's technology will enable consumers to pin Gucci's products ...
Tags: Gucci, partnership, Triple Lift, social advertising, digital campaign
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Facebook Has Launched an Expanded Privacy Education Campaign for New Users
Dec 19, 2012Facebook has launched an expanded privacy education campaign for new users, with the focus on default settings, user access to their own data and deciding who they share their information with. Facebook has said the new privacy education ...
Tags: Facebook, privacy, Web privacy, Privacy Education
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Salesforce.com Could Benefit From a New Partnership It Has Formed with Facebook
Sep 21, 2012Salesforce.com customers interested in using the vendor's emerging family of marketing software could benefit from a new partnership it has formed with Facebook for targeted ad delivery. The companies announced the pact late Thursday ...
Tags: Facebook, Marketing Software, Privacy, Marketing Cloud
