toy sector articles & resources on Made-in-China.com

KidKraft Expands Outdoor Play Offering with Solowave Design Acquisition

Oct 9, 2016

‘We are enthusiastic to join the KidKraft team because they understand our business, and we share the same passion for traditional and imaginative play,’ says Solowave’s Robert Bartucci. KidKraft is expanding into the ...

Tags: KidKraft, acquisition, Solowave Design

Learning Resources Boosts Sales Team Division with New Member

Apr 21, 2016

Elizabeth Nield is joining the company as sales business development manager for the UK. Learning Resources is expanding its retail division with the addition of Elizabeth Nield joining the company. Taking on the role of sales business ...

Tags: Learning Resources, Sales Division, Elizabeth nield, Appointment

Technology Has Finally Found a Way to Add Real Play Value to Toys

Jun 29, 2015

Retailer's predictions see "tech finally add play value to toy market". Technology has finally found a way to add real play value to toys, according to the London toy retailer Hamleys as it unveils its top toys for Christmas 2015. ...

Tags: Hamleys, Christmas Toys

Come Round Expects to Cooperate with Toy Firms

Apr 1, 2015

Party firm to increase activity in toy sector and put popular brands in the hands of consumers and retailers. Brand party firm Come Round is calling on more toy manufacturers and retailers to get on board as it expands its activity within ...

Tags: Brand, Party, Toys

One of The Four Winners of This Year's Coveted Toy:Zoomer Dino

Jan 29, 2015

Spin Master has placed among four winners this year for its robotic dinosaur, Zoomer Dino. Spin Master’s Zoomer Dino has been named as one of the four winners of this year’s coveted Toy Awards at Europe’s largest toy ...

Tags: model aeroplanes, toy industry, Toys

Amscan Returning to London Toy Fair After Over 15 Years Away From The Show

Jan 13, 2015

"We hope that with Amscan exhibiting in 2015 at the Toy Fair we can have significant conversations about the party, dress-up and balloon categories with retailers who will see the opportunity". Amscan is returning to London Toy Fair after ...

Tags: Disney Frozen, Minions, SpongeBob SquarePants, Toys

Parents Interested in Products That Provide Educational Value to Their Children in China

Dec 10, 2014

The toy market is very dynamic in China, and has a consumer (the parents) increasingly interested in products that provide educational value to their children. The kids, in turn, are increasingly interested in licensed products. China Toy ...

Tags: Toy Expo, Toys

The Electronics Specialist Has Seen 'phenomenal Growth' in The Toy Sector This Year

Nov 6, 2014

The electronics specialist has seen 'phenomenal growth' in the toy sector this year. Toys are playing a pivotal role in the future of business for UK electronics specialist Maplin. Over the last year, the retailer – which deals in ...

Tags: toy sector, Toys, electrical equipment

Lost My Name Has Become Highest Valued Business to Receive Investment

Aug 19, 2014

Firm is looking for toy retailers with an online presence to get on board with the service. Lost My Name, a start-up that uses technology to create personalised story books for children, has become the highest valued business to ever ...

Tags: Lost My Name, Business, Toys

Steven Bradley Moves on From Toys and Nursery to Take up New Role as Category Coach

Apr 30, 2014

Steven Bradley moves on from toys and nursery to take up new role as category coach. Steven Bradley, Boots' buying manager for toys and nursery, has announced his departure from the toy sector. From May 12th, Bradley will take up a new ...

Tags: Boots'Toys, Toys, baby toys

49% of Those Polled Believed The Industry Relied Heavily on Gender Targeting Packaging

Apr 30, 2014

A study of 500 marketing and packaging professionals found that 49 per cent of those polled believed the industry relied heavily on gender targeting packaging. The toy industry is one of the largest sectors to rely on gender specific ...

Tags: Toys, toy packaging

We Are Seeking a Toy Partner Who Would Like to Capitalise on The Strength of This Brand

Apr 3, 2014

"We are actively seeking a toy partner who would like to capitalise on the strength of this brand." Bulldog Licensing is bringing football brand Shoot to the toy sector. Founded in 1969, Shoot is a football publication available ...

Tags: toy, football toy

African Banyan Is Bringing Wooden Game Banyan Wari to The UK Market

Mar 6, 2014

Wooden game has a rich history in Western Africa and Banyan believes UK retailers should get on board. Banyan, a company specialising in African and Caribbean heritage products and services, is bringing wooden game Banyan Wari to the UK ...

Tags: Toys, Wooden Toys

The Bright Spots in 2013 Were Toys in The Youth Electronics and Games & Puzzles Categories

Jan 22, 2014

NPD's annual Toy Fair address reveals Furby Boom, LeapPad Explorer and Innotab as top sellers. The overall size of the market last year was £2.9bn, down one per cent compared to 2012 - however NPD Group has highlighted a number of ...

Tags: Games, Puzzles, Toys

VTech's Kidizoom Remains One of The Best-Selling Toys in The Industry for The 8th Year

Jan 21, 2014

VTech's popular Kidizoom remains one of the best-selling toys in the industry for the 8th year. VTech is returning to Toy Fair following a strong 2013 that saw the firm take the title of number one manufacturer within the UK infant toy ...

Tags: Toys, Baby toys, bath Toys

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