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How Chinese Companies Can Tap Into The Latam (Latin American) Market

Aug 20, 2019

The Latin American market offers many opportunities for Chinese companies. For hard statistical data on the current state of Chinese companies investing in Latin America, please look into the following links below. Statistical Data: ...

Tags: Latin American Market

EFI to Showcase New Technologies at SGIA Expo

Oct 13, 2017

Electronics For Imaging (EFI) will exhibit at SGIA Expo how signage and graphics businesses can gain productivity and profitability advantages with a broad portfolio of digital production products, including the new EFI Pro 24f true flatbed ...

Tags: SGIA Expo, EFI, LED

Konica Minolta Establishes Professional Print Division in Europe

Jun 28, 2017

Konica Minolta has established new European professional print division to reflect the increasing importance of the industrial and commercial printing sectors. The company appointed Charles Lissenburg as general manager for the new ...

Tags: Konica Minolts, printing

Cox Automotive Uses Splunk Solutions Across All Brands

Oct 11, 2016

Cox Automotive is using Splunk Cloud and Splunk IT Service Intelligence (ITSI) to gain actionable insight into its rapidly accelerating digital business. Splunk solutions help Cox Automotive keep critical services online during ...

Tags: Cox Automotive, Splunk Cloud, Splunk ITSI

Oracle Is Set to Acquire Business-to-Consumer Marketing Software Vendor Responsys

Dec 23, 2013

Oracle is set to acquire business-to-consumer marketing software vendor Responsys for US$1.5 billion in a bid to flesh out its own capabilities as well as strike back at rivals such as Salesforce.com and Microsoft. Responsys’ ...

Tags: Oracle, Marketing Software

Salesforce1 Is Nothing More Than an Attempt by Salesforce

Nov 27, 2013

Salesforce1 is nothing more than an attempt by Salesforce to smooth over its customer message in the face of falling share value, a Gartner analyst has accused. Speaking to Computing at Salesforce's Dreamforce 2013 conference in San ...

Tags: Dreamforce, salesforce1, branding, exercise, Gartner

PC and Video Game GAME Will Use IBM's Cloud-based Marketing Automation Tools

Aug 19, 2013

PC and video game GAME will use IBM's cloud-based marketing automation tools to support the company's transition to focusing on online sales. Having previously had a strong high street presence, retailer GAME Group?went into ...

Tags: IBM, Computer Products, Game Makes

Adobe Is Acquiring Campaign Management Software Provider Neolane

Jul 1, 2013

Further boosting its presence in the field of product marketing, Adobe is acquiring campaign management software provider Neolane for approximately US$600 million in cash. Based in Paris, privately held Neolane specializes in ...

Tags: Adobe, Computer Products, software

SAP Is Buying Privately Held Hybris in a Bid to Build out an E-Commerce Software

Jun 5, 2013

SAP is buying privately held Hybris in a bid to build out an e-commerce software offering that connects with customers across multiple "channels, devices and touch points." Terms of the deal, which was announced Wednesday, were not ...

Tags: SAP, E-Commerce, Oracle

Twitter Has Reached a Settlement with Skootle That Prohibits The Tennessee-Based Company

May 28, 2013

Twitter has reached a settlement with Skootle that prohibits the Tennessee-based company from spamming Twitter users' feeds with marketing and other promotional content. The case, which dates back to a lawsuit that Twitter brought against ...

Tags: Twitter, Spammers, Skootle

A Strong Stock Market Could Open The Floodgates for More Tech IPOs in The Wake of Debut

May 17, 2013

A strong stock market could open the floodgates for more tech IPOs in the wake of Friday's solid debut of Marketo and Tableau, but not all segments of IT may be able to ride the wave. Marketo, which sells cloud-based marketing software, ...

Tags: Tech IPO, Tableau, Marketo

Global CRM Revenue Grew 12.5 Percent Last Year to US$18 Billion

May 2, 2013

Global CRM (customer relationship management) revenue grew 12.5 percent last year to US$18 billion, a rate three times that of all enterprise software segments on average, as companies look to acquire more business and serve existing ...

Tags: CRM Revenue, Global CRM

Microsoft Is Hoping to Shove Aside Rivals Such as Salesforce.com and Oracle

Mar 19, 2013

Microsoft is hoping to shove aside rivals such as Salesforce.com and Oracle in the CRM software market by linking its own Dynamics CRM application with new capabilities for marketing automation and social media analysis. Microsoft's ...

Tags: Microsoft, Computer Products, software

Oracle Has Laid in out in Detail How It Intends to Compete with The Likes of Salesforce

Feb 25, 2013

Oracle has laid in out in detail how it intends to compete with the likes of Salesforce.com in the highly competitive arena for next-generation marketing software. The vendor spent $871 million in December to acquire marketing automation ...

Tags: Oracle, marketing software, company news

Launches New Best Practices Management Tool to Codify ROI Learnings.

Jan 21, 2013

Launches new best practices management tool to codify ROI learnings. Marketing Evolution, the leader in marketing ROI measurement and analytics, announced the acquisition of Boston-based software firm Good Carrot today. The acquisition ...

Tags: Marketing Evolution, marketing ROI measurement, software

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