Albea, a cosmetics packaging firm based in France, has introduced a packaging system for luxury brands.
According to the firm, the packaging can be viewed with Reveal compact from outside for desired choice of colors, by virtue of a transparent cover.
The compact packaging can be customized and the easy-to-open feature is patented, the firm said.
Consumers can also use a sizable brush with natural or synthetic bristles that fits beside the portion cup or by using a larger mirror, while the typical cover does not include a mirror or an applicator.
Reveal is customizable to other needs like eyes and foundation, and is available in a blush form.
Source:
http://otcproducts.packaging-business-review.com/news/albea-unveils-reveal-for-luxury-cosmetics-packaging-300712
