The range of three products comes from a Russian Kefir and was founded by Bowes, a former figure skater originating from Moscow. Bowes designed the bottles, which aim to “echo the digestive benefits and lightness of the natural dairy drinks”.
M&H interpreted the brief to produce an exclusive design for the bottle which would mould around the hand making it a pleasure to hold, either at home or in transit. According to M&H, the bottle shape and tamper-evident cap work together resulting in a bottle that makes it easy to drink ‘on the go’.
The shrink wrapped bottles are extrusion blow moulded from a high grade recyclable HDPE material and is said to support a four week shelf life.
Bowers said: “It was crucial to us that our brand values were incorporated into the design. We found that we worked well with M&H as a team and are delighted with the end result.”
