The rapid developing of E-commerce pushed more and more industrial including office supplies turned into the online sales.And most of China stationery manufacturers also engaged in the E-commerce from the traditional sales channels. The development of stationery e-commerce not only bring convenience but also improve the consumptive ability of people.With the improving of people's living standard.There are more and more stationery comsumers pay attention to the quality of office stationery,consumption experience and the brand.Online shopping has the advantage such as convenient and quick,clean price.It is fit the habit of modern people,especially for the young people.
For many stationery manufacturers, sales online is popular.The development of f electronic commerce makes the manufacturer can face to face the consumers.It is good for the facotries to reduce the middle channel and to know the real demand of consumers. Mr Ma,the former CEO of Alibaba.He has said that there is electronic commerce or no business can be in 21st century.It is not absolute but the rapid development of e-commerce is gradually in testified that this sentence. It is unwise if away from the Intemet.For the competitive stationery industry,the earlier you do the online business,the earlier you gian the profit.So that develop online sales is urgent needed.