Trainer brand Kinetic is the latest to add SmartEtailing's Buy Local Now feature to its website. The feature allows consumers to see where they can pick up specific Kinetic products locally.
Clicking on the Buy Local Now button pops up an online map showing which local retailers have the desired product in stock or have it available “in warehouse” via Kinetic distributors. Non-participating stores are also shown, but without the stock indicators.
“Consumers looking for our trainers have done their research,” said Kinetic sales manager Jason Overman. “They just want to make sure a retailer has the product they want before they stop in, or at least find out how soon that retailer can get it. This saves them time and gives a big advantage to retailers who actively stock Kinetic products.”
The move makes Kinetic the 14th brand to use the Buy Local Now listing service.