A small Taiwanese-owned toy firm based in Thailand hopes to launch its products in the UK. Kiddy Kiddo specialises in manufacturing educational board games and books, with several products aimed at pre-schoolers. It has been operating in ...
Tags: dice games, toy fairs, toy
Golden Bear is to launch a viral 'Where's Woolly' campaign in response to the volume of parents demanding to know where they can get their hands on its latest range. From mid-April through to the launch date of the master toy range at the ...
Tags: Retailers, artwork, Golden Bear
‘Toy industry terrified of tablets’ has been a much-talked about subject of late, but our cover story this month explains why traditional toy companies shouldn’t be scared of embracing new technology. To be fair, the toy ...
Tags: Toy industry, Toy
Mattel is giving the 65 year-old Scrabble brand a new look and feel for 2013. Following extensive consumer insights, the firm will launch a high impact multi-layered marketing campaign with a new creative. The promotion demonstrates ...
Tags: Facebook page, app, internet
Remember the giant LEGO Christmas tree made out of 600,000 bricks? One artist is now creating his own 'LEGO Masterworks' and is seeking funding on Kickstarter to help him build them. Mike Doyle is offering model kits and prints to ...
Tags: Toys, Toys Industry
Students at four District #210 Lincoln-Way high schools are participating in a program designed to make their local community a better environment in which to live, work and learn. T.E.A.M. Asset, an acronym for Teaching Everyone Assets ...
Tags: toys, toy industry
Oxford Limited has signed a deal with Swadesh Essfil Pvt. Ltd to create a line of University of Oxford branded toys and games for the Indian market. The two-year deal is the first to be confirmed by Oxford in the territory. It was ...
New additions to the Pink Chillies range of elephant-based toys have been unveiled. The plush were shown off at Spring Fair 2013 and each supports Sussex Wildlife Trust. Each character represents a cause, which benefits from a ...
Tags: Pink Chillies, Toys
Karisma Kidz, a range of esteem-building interactive dolls, will launch in the UK later this year. The concept for the new range was first unveiled at this year's UK Toy Fair in response to statistics from the Mental Health Foundation, ...
Tags: Karizma Kidz, Building Dolls
Alternative toy list the Slow Toy Awards is set to return this October, following success last year. And the team behind Slow Toy Awards 2013 promises to make the event "bigger and better than ever". The search to find this year’s ...
Tags: Slow Toy, Alternative toy
Scooters are getting a make-over in 2013 courtesy of emerging UK company Scootaheadz and its range of funky, cartoony animal characters. Designed especially to attatch to a scooter's T-bar there are four designs in the Scootaheadz ...
Tags: toy, toy industry
Vivid Imaginations has tweaked its marketing team, and will be joined by Mary Wood as marketing director in June. Wood (pictured) takes on her new role from June 4th. She joins from HTI, where she has been marketing director since 2010. ...
Tags: toy experience, toy, toy industry
Simon Pilling, Toy Fair's Head of Operations and Sales, is up for a presitigious award on Thursday evening (April 10th). He has been shortlisted for Best Event Director at the Exhibition News Awards 2013, which is held at The Lancaster ...
Rainbow Colours, which produces coloured guitar strings to make it easier for kids to learn to play music, thinks it's time toy stores stocked children's instruments. The company's Chris Poole (pictured) told ToyNews: "I feel that toy ...
Tags: toy stores, toy
The Kitty KONG is a toy and treat dispenser designed specifically to tap into the natural curiosity and hunting instincts of your cat. Squeeze a little of the KONG Stuff'N Easy Treat into the KONG for your cat to enjoy. You can also use a ...
Tags: cat toy, pet toy, Kitty Kong