In the latest of a series of reports on the subject in the last week, the New York Post says the company is willing to offer feedback on viewer demographics and disclose what viewers are watching and when they're watching it. The ...
Coca-Cola, the drink, may be fighting harder than it ever for market share in so many of its established markets, but Coca-Cola, the brand, has just become a whole lot bigger. It is now the master brand for classic Coke, Diet Coke, Coke ...
The company is looking to promote the full choice of Coca-Cola variants, including Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life, with the product unification. The company’s recent research showed that not all British ...
'Made in China' gains credibility, as makers of home appliances expand Chinese home appliances and electronics are increasingly gaining popularity among European consumers because of their price advantages and innovation. Leading the ...
Tags: Home appliances, Electronics
Healthy lifestyles, “clean” ingredients, at-home gourmands, value consciousness and e-commerce speciality products are set to be key food and drink trends for 2015, according to market research organisation Mintel. It’s ...
Tags: Key Trends, Food, Drinks
It is inevitable that sitting down in front of the television will result in an unintended nap after a hearty dinner. If you've ever sat down to watch a program on TV only to wake up as the closing credits are rolling, there's a new ...
Tags: Wearable Device, wristband
Jack in the Box has expanded its product range with the introduction of the new Buttery Jack burgers which feature garlic herb butter on a quarter-pound signature beef patty and tucked inside Jack’s new gourmet signature bun. The ...
Tags: smoked bacon, Swiss cheese, Agriculture
Igloo Products Corp. renewed its partnership with FLW, the world’s largest tournament-fishing organization. Terms of the agreement were not disclosed. “Igloo stands for the very best quality in its category and FLW is proud to ...
PGA Tour Superstore has signed a multi-year national partnership agreement with Golf Channel that includes a brand integration program and a strategic media buy. Among the many programming opportunities, “new product spotlights” ...
FLW, the world's largest tournament-fishing organization, has announced a sponsorship agreement with Johnson Outdoors, owner of Minnesota-based trolling motor manufacturer Minn Kota. Financial details of the deal were not disclosed. "Minn ...
Tags: multifunction displays, autopilots, ice flashers, Sporting Goods
The Xbox One has won an Emmy for its TV and Media features. Microsoft has quietly announced the fact the Xbox One has won an Emmy. The Xbox One won the Emmy Award for Television Enhancement Devices, and despite the fact we ...
Tags: Xbox, TV, Consumer Electronics
Axalta Coating Systems has launched its new blog, caled Color Block, that focuses on color to highlight its Automotive Color of the Year campaign. Axalta executives and four-time NASCAR Cup Series champion Jeff Gordon and Ray Evernham, ...
Tags: fashion, interior design, architecture, Construction
Most Americans (51%) say they would never consider enrolling in a pay-as-you-drive insurance program, a significant increase from 37% last year, according to a new insuranceQuotes.com report. Millennials are the most likely to sign up for ...
LG has announced its Smart TVs running the webOS software will carry the brand new Sling TV internet streaming platform. Announced at CES 2015, Sling TV comes from the makers of the Slingbox and delivers television content packages via ...
Tags: TV, LG, Consumer Electronics