Branding and packaging design firm Parker Williams has given a Rachel's yogurts a makeover with 'Bright ID' technology. In the maiden redesign during the past five years of Rachel, Parker Williams has worked towards matching the ...
Tags: Parker Williams, Yogurts Packaging
Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials like fabrics, leather, technical textiles, and composite material, has announced that Italian luxury menswear brand, Brioni has ...
Tags: Lectra's Fashion PLM, Menswear
Global Functional Drinks (GFD) has launched a new generation of soft drinks named Freshbe, with colourful design by Identica. Freshbe is described as a high quality range of soft drinks. The full range includes five unique flavours in ...
Tags: Functional Drinks, soft drinks
As parts of its efforts to increase the percentage of sustainable products in its range, this spring, Swedish apparel retailer, Kappahl will have 24 per cent of its assortment with the sustainability label. For this spring, it also has ...
Tags: sustainable products, apparel
Ziggurat Brands has designed new brand identity and packaging for fresh, cold-pressed melon juice Mello. Mello is launching in 218 Waitrose stores in two flavours- watermelon and cantaloupe. The melon juice brand was listed in Planet ...
The labels of the #MyFamilyCan range by Goulburn Valley, Ardmona and SPC now show off the local growers and farmers who produce the food within. SPC and its advertising agency, Leo Burnett Melbourne came up with the idea to ...
Tags: Australian produce, families shop, Packaging
Sequential Brands Group said it will acquire a majority interest in the Jessica Simpson brand, including the Jessica Simpson Collection master license and other rights. Brand founder Jessica Simpson, who selected Sequential as her new ...
The Scotch whisky brand briefed JDO to simplify and find an engaging way to communicate the story and history of the brand. JDO focused on the two characters, ‘Mr Hankey’ and ‘Mr Bannister’ to communicate the name. ...
Tags: briefed JDO, Packaging
German sportswear marketer, Adidas has launched a new collection; the Adidas Roland Garros Collection by Y-3, which is the result of collaboration between two of its brands; Y-3 and Adidas Tennis. “The new collection has been ...
More than 36 seminars on topics related to garment and textile industries will be hosted at the upcoming 21st edition of Chinese international trade fair Intertextile Shanghai Apparel Fabrics, due to be held from March 18 to 20, 2015 at ...
Tags: Intertextile Shanghai Apparel Fabrics, garment industries
New line the result of collaborations with the European Space Agency, TrowelBlazers and the Girls Leadership Institute. Arklu is showcasing its new range of Lottie dolls at Spielwarenmesse 2015, including the ‘Gold Collection’ ...
Tags: women archaeologists, palaeontologists, geologists, Toys
Microsoft, Turn 10 Studios and Ford unveiled a new collaboration today at the 2015 North American International Auto Show – announcing the all-new Ford GT ultra-high-performance supercar as the featured cover car in the next iteration ...
Santa Ana, California-based Masco Coatings Group - one of the largest suppliers of architectural paint and exterior wood-care products for professionals, architects, designers and DIYers in the United States and Canada - has selected Olson ...
Microsoft has formally announced Forza Motorsport 6 with a special Ford GT deal. The next game in the Forza Motorsport series has been announced for an exclusive Xbox One launch with the new Ford GT cover. According to Turn ...
Tags: Forza, Consumer Electronics, Microsoft
To celebrate onset of the New Year, apparel brand Peter England has launched a new collection, ‘The 35 Colours of 2015’. The collection made from 100 per cent cotton in fine Chambray weave has a varied selection of shirts in ...
Tags: formal shirts, comforting hues, Apparel