The design agency's brief was to create the strategy, brand identity, naming, brand language, structure and graphics. The brand, called The Gild, needed to be authentic and Western. Rory Fegan, senior strategist at Pearlfisher said: "The ...
Simmons' new advertising agency will be aiming to boost new high-end bedding lines that could launch early next year, the company said. The goal of the campaign is to redefine the luxury bedding purchase, Simmons executives said. ...
Tags: Bedding Lines, Furniture, Furnishing
UK-based brand design agency Taxi Studio has created new packaging design for Mondelez International’s Cadbury Dairy Milk Pebbles. The US company approached Taxi Studio to provide packaging ideas for the new product to be submitted ...
Tags: Taxi Studio, Dairy Milk Pebbles
Irish food ingredients and flavors group Kerry Foods has teamed up with UK-based design agency Dragon Rouge to create a brand name and packaging for its new quick-to-heat meals range. The branding is designed to attract foodies by ...
Tags: Kerry Foods, food ingredients
UK-based Jon Thorner’s has selected design agency 3monkey Design to create new packaging for the Jon Thorner’s product range. Established in 1976, Jon Thorner's is a butcher that supplies locally sourced meat and produce to ...
Tags: Food Products, 3monkey
The portfolio includes Wham Bars and Mini-Jelly Babies. BrandOpus' aim was to create a new masterbrand, meaning the logo will sit across all packaging to unify the diverse confectionery portfolio, which was disparate following many years of ...
Packaging used to just be about the three P's: protection, preservation and presentation. But nowadays it's about so much more than that. In addition to delivering the above listed qualities packaging has to tell a story about the brand. In ...
UK-based design agency Pi global has redesigned packaging for cheese brand Arla Apetina in a bid to attract new customers for the product. Pi created a branded Apetina range with a visual messaging that is clear. The agency also ...
Tags: Cheese Packaging
Design agency Pearlfisher has collaborated with gourmet convenience food producer Tanfield to create a new allergy free food brand ilumi. Tanfield briefed Pearlfisher to create a new brand from a strategic brand positioning to original ...
Tags: Packaging, Pearlfisher
Independent non-profit organization Colalife working with Coca-Cola has approached Packaging Automation (PA) for a solution to package their new AidPod concept. The AidPod is a wedge-shaped container that fits between the necks of the ...
Tags: Packaging Automation
Gourmet convenience food producer Tanfield has partnered with design agency Pearlfisher London to create a packaging design for its new allergy free food brand ilumi. ilumi is a range of natural, convenient meals which are free from nuts, ...
Tags: Tanfield, Pearlfisher
Supermarket chain in the UK Morrisons has appointed design agency Totality GCS to produce about 4,000 pre-sale, final product packaging mock-ups. To help Morrisons save time and money, Totality GCS will produce the pre-sale samples by ...
Tags: Packaging for Morrisons, Packaging
UK-based design agency JKR has redesigned the branding for Wells & Young’s beer range: Young’s Bitter, Young’s London Gold and Young’s Special. Wells & Young's brands director Phil Toms said the redesign for the ...
Integrated brand design agency bluemarlin has created mouth-watering packaging for Nestlé's innovative new MAGGI Just for 2 range: delicious recipe bases specifically formulated for two-people. The Just for 2 product range goes on ...
Design agency B&B studio has revamped the packaging for London-based sweet specialist Jealous Sweets Jealous markets its sweets at the adult market. Jealous specialises in gummy and jelly treats that are made without gelatine, ...
Tags: B&B Studio, Jealous Sweets, Packaging