Muenster / Munich. The annual Global Trend Book of BASF , which targets the designers of the automotive manufacturers, allows to experience color and paint. BASF has now received the iF communication design award for the design of its ...
Tags: BASF, automotive manufacturers, iF communication design award
Design agency in the UK BrandOpus has created a new packaging design for Twinings’ Everyday Tea blend. As part of the design, BrandOpus developed a yellow background to feature a tealeaf pattern and bright glow. Yellow serves as a ...
Tags: packaging, packaging design, confident pack
According to design agency Pearlfisher, the tone of the branding is intended bring out the “care and warmth of values behind the Innosense range”. Mothercare’s Innosense bottle has an off-centred teat making it easier to ...
Tags: Mothercare Brand, Packaging, Printing
The packs have been designed by Pearlfisher and feature a heart and flower shaped box in two sizes. According to the design agency, the smaller boxes are “unplanned tokens” and feature eight chocolate pralines. The Larger boxes, ...
Tags: Cadbury, Chocolates, Valentine's Day
Giving the soft drink Juice Burst a fresh look was only one part of the rebranding exercise. A key issue was to incorporate the very latest smartphone technology – that and exploding fruit, discovers Philip Chadwick The brief ...
Tags: Juice Sector, Smart Technology, Packaging
The design agency said it has given Weight Watchers a “vibrant and appetising” new packaging look. Set to be one of the biggest grocery relaunches of the year, the new design will make its debut this week nationwide. The new ...
Tags: packaging, packs, grocery relaunches
David McGowan has been appointed as packaging innovation director with a brief to keep the design agency at the forefront of developments in packaging technology and sustainability. According to the design agency, McGowan brings with him ...
Cleaning products manufacturer Astonish partnered with the design agency Springetts to unveil a new packaging design for its full range of trigger-pack sprays. The trigger-packs encompass eighteen of the company's products, including ...
Independent brand design agency, Design Bridge has created new packaging for PepsiCo-owned Walkers' core range. According to Pepsico, the identity of Walkers has been tweaked as part of the new packaging, and pack colors, which now look ...
Tags: packaging, Walkers, packaging industry
When ISPO MUNICH opens its doors from February 3rd to 6th, 2013, the trade show once again offers its visitors plenty of opportunities to expand their know how, gain new inspiration and actively maintain their professional network with the ...
UK-based integrated brand design agency Blue Marlin has developed a new packaging design for spice specialist Green Saffron. The Green Saffron range includes five varieties of dry spice blends, three sauces, and a specialty Christmas ...
Tags: brand design, Blue Marlin, packaging design, company news
Design agency Blue Marlin has created the branding and packaging for spice specialist Green Saffron The range includes five varieties of dry spice blends, three sauces. Blue Marlin was tasked with creating a personal brand identity, ...
Tags: Blue Marlin, Green Saffron, spice, design
The brief: Design agency Webb deVlam was tasked with finding an untapped technology to incorporate into the packaging for gin brand Bombay Sapphire. The firm needed to find something that had the ‘wow’ factor and settled on ...
Tags: Webb deVlam, design, packaging, Bombay Sapphire, gift pack
The brief: With a tradition of producing limited edition bottles, Pernod Ricard UK wanted its latest launch for vodka brand Absolut to stand out. The brief was to take the limited to concept to a “new extreme” Client: Pernod ...
Tags: limited edition bottles, Pernod Ricard, packaging, drink packaging
Pop into your local supermarket and pick up a packet of own label chocolate digestive biscuits. Now carefully inspect the packaging. Across the front and back of the pack you’ll find a raft of information that goes beyond brand ...
Tags: label, packaging, brand messaging, recycling details