Adidas Group reported a narrower loss in the fourth quarter as gross margins expanded and currency-neutral sales jumped 12 percent, driven by accelerated momentum at both Adidas and Reebok. On a currency-neutral basis, sales grew 16 percent ...
Tags: Adidas Group, Reebok
Adidas is preparing to sell Reebok-CCM as part of a broader drive to simplify its business, the New York Post reported. Unnamed sources told the tabloid that Adidas could put Reebok-CCM up for sale early next year. Adidas declined to ...
Tags: Adidas, Reebok-CCM, authentic outfitter
At its Investor Day held in Germany, the Adidas Group unveiled its new strategic business plan until the year 2020, which aims at further accelerating growth by significantly increasing brand desirability. “This is expected to ...
Tags: Adidas, new business plan, Adidas Neo
Excluding impact from divestiture of Rockport business, currency-neutral sales at Adidas Group rose by 6 per cent from the previous year in 2014, based on preliminary unaudited figures. In euro terms, sales were up 2 per cent to ...
Tags: net income, Apparel
Soon after a week of finalizing the acquisition of the UK-based boxing and martial arts brand LUTA, the American athleticwear manufacturer Reebok International has signed a new partnership deal with the international mixed martial arts ...
Tags: Official Outfitter, Athletes, Apparel
Adidas AG reported third-quarter profits slid 11 percent due to negative currency effects and a continuing slide at its golf division. Currency-neutral (c-n) sales increased 9 percent. In currency-neutral (c-n) terms, sales increased 9 ...
Tags: Adidas, Sporting Goods
Adidas AG reported first-quarter profit decreased 34 percent from the prior year, as revenues declined, hit by adverse currency and weakness in the golf unit. Revenue at TaylorMade slumped 38 percent in the first quarter as a result of ...
Tags: Adidas, First-Quarter Profit
Adidas announces first quarter 2014 results. Highlights: -Group sales stable on a currency-neutral basis -Results significantly impacted by negative currency effects -adidas Group confirms full year guidance -Retail sales ...
Tags: Adidas, Reebok, emerging markets
Adidas AG delivers exceptional fourth quarter results. “We finished 2013 with an exceptionally strong fourth quarter. Currency-neutral sales grew 12%, which was above our expectations,” commented Herbert Hainer, adidas Group ...
Kamik, a division of Genfoot Inc., appointed Michel Benoit as its chief marketing officer. In his role, Benoit will oversee product development, sales and marketing initiatives from Kamik's Montreal office. "Michel has a proven track ...
Tags: Sporting Goods, Recreation, Footwear, Accessories
TaylorMade-adidas Golf, the largest golf company in the world, announced, Q3 sales of $280M (EUR 210M). Through YTD September, TMaG reports sales of $1.3B (EUR 981M). The company saw YTD sales increases in the iron, footwear and apparel ...
Tags: Taylormade-Adidas, Golf
Reebok, the global fitness brand, and Spartan Race, the world’s leading obstacle racing series and Outside Magazine’s Best Obstacle Race in 2012, have announced a multi-year partnership. The collaboration marks Reebok’s ...
Tags: fitness brand, apparel, Reebok
Demandware, Inc. a leader in on-demand ecommerce announced that the adidas Group, a global leader in the sporting goods industry, is using the Demandware Commerce platform to power the global expansion of its brands. In just over one year, ...
Tags: Demandware, adidas, sporting goods industry, ecommerce platform
At an investor event at the TaylorMade-adidas Golf Headquarters in Carlsbad, California, Herbert Hainer, adidas Group CEO, confirmed and reinforced the adidas Group’s long-term financial targets as outlined in its strategic business ...
Tags: adidas, financial targets, Route 2015, business plan