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pre schoolers
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Saban Brands Kicks off UK Toy Launch for Cirque Du Soleil Junior - Luna Petunia
Sep 28, 2017Funrise Toys has been appointed as global master toy partner for the pre-school show. Saban Brands has detailed the UK launch strategy for the first line of toys inspired by pre-school property, Cirque du Soleil Junior – Luna ...
Tags: Funrise Toys, Toys
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Acamar Eyes International Toy Expansion with Bing
Sep 19, 2017Last month saw Acamar strengthen its toy partnership with Fisher-Price, in a bid to grow its licensed Bing offering. Here, execs from the two firm's detail why the property lends itself to role-play toys. Expansion into new international ...
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Metrostar Signs SEGA for Boj Plush and Stationery
Oct 12, 2016The announcement comes as Pesky celebrates the show hitting the number three spot on the list of CBeebies top performers. Hit pre-school character Boj is entering the plush toys and stationery catefgories courtesy of SEGA Amusement ...
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Wicked Cool Toys unveils new Teddy Ruxpin
Oct 9, 2016While the original 1985 bear told stories through a rear-loading cassette system, the new Teddy Ruxpin comes with bluetooth technology, LCD eyes and over 40 animated expressions. Wicked Cool Toys has unveiled the new Teddy Ruxpin at this ...
Tags: wicked cool toys, teddy ruxpin
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Parents Spend More on Pre-School Girls Than Boys, Reveals Childwise Study
Sep 27, 2016''This raises questions about whether pre-school parents might be reinforcing gender divisions with their spending behaviour," said Childwise research manager, Jenny Ehren. Parents of pre-schoolers spend an average of around £117 ...
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Playmobil Takes Home Two Accolades at Mumii's Best Baby & Toddler Gear Awards
Sep 6, 2016The firm's 123 Take Along Ship was awarded with the Consumer Choice and Silver titles in the Toddler Toy category. Playmobil has scooped two gongs at this year’s Mumii’s Best Baby & Toddler Gear Awards 2016, thanks to its 123 ...
Tags: Playmobil, 123 Take Along Ship
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Langleys Toys Opens Little Langleys Store for Pre-Schoolers
Sep 6, 2016The second store is also based in Norfolk, close to the retailer's original store. Norfolk-based toy store, Langleys Toys, has revealed it is opening a second store specialising in pre-school toys and games. Dubbed Little Langleys, the ...
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Mattel Launches #TeamThomas Campaign Ahead of The Great Race
Apr 15, 2016Parents can submit photos, videos and comments with the dedicated hashtag to power Thomas along his virtual journey. Mattel has launched a new Thomas & Friends brand campaign in a bid to build momentum towards the arrival of The Great ...
Tags: Mattel, Thomas&friends, The Great Race, TeamThomas
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Mattel Creations Details TV Specials for Fireman Sam and Bob The Builder
Apr 6, 2016Fireman Sam: Alien Alert and Bob the Builder: Mega Machines - The Movie are both set to air in 2017. Mattel Creations, a new theatrical, television and digital content creation division from Mattel, has detailed new TV specials for ...
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Wooden Play-Set That Teaches Pre-Schoolers Coding Smashes $100k Kickstarter Goal
Mar 22, 2016Called Cubetto, the play-set from Primo toys has secured over $400k on Kickstarter with a project that teaches youngsters the basics of coding. A tech-infused wooden toy play-set designed to teach pre-schoolers the basics of coding has ...
Tags: Kickstarter, Cubetto, Primo toys
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LEGO Bolsters DUPLO Range For 2016
Mar 15, 201616 new LEGO DUPLO sets will hit the shelves this year. LEGO is bolstering its DUPLO line this year, with 16 new sets set to hit shelves in 2016. The new line, designed for small hands, have been designed to stimulate creativity, ...
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Jumbo Games Details New DC Games And Puzzles
Mar 11, 2016A 64-piece Batman Puzzle & Build lets children piece together a 2D jigsaw puzzle and construct a 3D model of the Batmobile. Jumbo Games has lifted the lid on its new line of DC Batman and DC Super Friends range of puzzles and games ahead ...
Tags: Jumbo games, Batman, DC, Superhero, Batmobile
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Bildy Builds Foundations in Pre-School
Dec 14, 2015After reaching its Kickstarter goal in just 24 hours, Bildy's designer Jane Bromfield believes that the construction toy will be popular with pre-schoolers, thanks to its various 'building boards' and connectors. After reaching its ...
Tags: Jane Bromfield, Toys, Builds Foundations
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Technology Has Finally Found a Way to Add Real Play Value to Toys
Jun 29, 2015Retailer's predictions see "tech finally add play value to toy market". Technology has finally found a way to add real play value to toys, according to the London toy retailer Hamleys as it unveils its top toys for Christmas 2015. ...
Tags: Hamleys, Christmas Toys
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Toys R US Has Become The First Retailer to Secure The New Toy Line
May 19, 2015Inspired by the hit animated series of the same name, the line-up features the monster truck Blaze and his eight-year-old driver AJ, alongside the show’s cast of characters. Toys R US has become the first retailer to secure the ...
Tags: Monster Machines Toys, Toys