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Amazon Celebrates Tenth Holiday Season of Frustration-Free Packaging

Nov 27, 2017

Amazon introduced “Frustration-Free Packaging,” an invention designed to reduce waste and delight customers with easy-to-open, 100% recyclable packaging, ten years ago this holiday season. Frustration-Free Packaging ends ...

Tags: Amazon, Packaging

Games and Puzzles Proven Fastest Growing Category, Says Euromonitor

Jun 12, 2017

Games and puzzles have proven to be one of the fastest growing toy categories on a global basis, according to Euromonitor. The market research firm revealed that the category registered an eight per cent in growth during 2016, outpacing ...

Tags: Games and puzzles, puzzles

US: TIA Urges Parents Not to Fall for Unreliable Toy Safety Reports

Nov 18, 2016

The body looked at the US Public Interest Research Group's 2015 "Trouble in Toyland" report and W.A.T.C.H's 2015 "10 Worst Toys" list and found the data to be unreliable. The Toy Industry Association is urging US families not to fall for ...

Tags: Toy, TIA

US: Hasbro Opens Itself up to Product Suggestions From Consumers with Spark Hasbro

Nov 18, 2016

Consumers in the US can submit product ideas to Hasbro online through the new web portal. Hasbro has launched a new web portal enabling consumers to share ideas for new toys and games with the firm. Consumers in the US can submit ideas ...

Tags: Spark Hasbro, Hasbro

Hasbro Overtakes LEGO in Amazon UK's Best-Selling Toys List

Oct 13, 2016

However, LEGO has strengthened its position in the equivalent US list, and is now the leading toy brand there with 11 products in the US top 100. Hasbro has overtaken LEGO to become the leading brand in the Amazon UK best-selling toys & ...

Tags: Hasbro, LEGO, Amazon UK

US: TIA Hails Fall Toy Preview 'A Great Success'

Oct 9, 2016

‘The event drew a considerable, optimistic crowd and showcased thousands of compelling playthings from our industry’s most creative toymakers,’ says the TIA’s Marian Bossard. The Toy Industry Association’s ...

Tags: TIA, Fall Toy Preview

Hasbro adds new Companion Pet Pup to Joy For All brand

Oct 9, 2016

‘We are truly excited for the new Joy For All product – the Companion Pet Pup – to bring even more light-hearted fun and laughter to seniors and their families,’ says Hasbro’s Ted Fischer. Hasbro is boosting ...

Tags: Hasbro, Pet Pup, Joy For All

Imperial War Museums Signs New Toy Partners

Sep 29, 2016

The Monster Factory will debut an inflatable spitfire at next month's Brand Licensing Europe. Imperial War Museums has secured a raft of new toy partners ahead of Brand Licensing Europe 2016. The Lagoon Group has produced a line of new ...

Tags: Monster Factory, Brand Licensing Europe, Imperial War Museums

Generation Media Appoints Lisa Kinsella as Associate Director

Sep 27, 2016

'The appointment of Lisa Kinsella supports the unprecedented growth of the agency's client base and spend,' says Generation Media's Lisa Morgan. Generation Media is boosting its AV investment team with the addition of Lisa Kinsella as ...

Tags: Generation Media, appointment, Lisa Kinsella

Ravensburger Picks up Three Gongs at Practical Pre-School Awards

Sep 27, 2016

The company's Teletubbies My First Floor Puzzle, Big Ben with Clock 3D Puzzle and Thomas and Friends My First Memory secured the awards. Ravensburger has scooped three accolades at this year’s Practical Pre-School and Parent Teacher ...

Tags: Ravensburger, Practical Pre-School Awards, Parent Teacher Update Awards

Winners Revealed for This Year's Practical Pre-School Awards

Sep 21, 2016

Winners included the likes of Character Options, Ravensburger, Trends UK and Golden Bear. The winners of this year’s Practical Pre-school and Primary Teacher Update Awards have been revealed today. Taking place at a ceremony in ...

Tags: Practical Pre-school Awards, Primary Teacher Update Awards

#Toylikeme's New Online Hub Launches Following Successful Crowdfunding Campaign

Sep 20, 2016

The site showcases the best toys and games out there which reflect disabilities and difference. After a successful crowdfunding campaign earlier this year, #ToyLikeMe has launched its new online hub. Designed to connect customers with ...

Tags: #ToyLikeMe, new online hub, crowdfunding campaign

Ad Attack: The Rise of Toys and Games in Advertising

Sep 7, 2016

Born Licensing's David Born looks at why more and more firms are turning to iconic toys and games, like G.I. Joe and Operation, to help drive advertising campaigns. It’s not uncommon to see toys and games in advertising. In fact, ...

Tags: toys and games, Born Licensing, advertising

Langleys Toys Opens Little Langleys Store for Pre-Schoolers

Sep 6, 2016

The second store is also based in Norfolk, close to the retailer's original store. Norfolk-based toy store, Langleys Toys, has revealed it is opening a second store specialising in pre-school toys and games. Dubbed Little Langleys, the ...

Tags: Langleys Toys, Norfolk-based toy store, pre-schoolers

Nominations Now Open for 2016 TAGIE Awards

Aug 25, 2016

Finalists for this year's Toy & Game Inventor of the Year awards will be announced on September 15th, 2016. Nominations are now open for the 2016 Toy & Game Inventor of the Year Awards. The event, held during Chicago Toy & Game Week, ...

Tags: Toy&Game Inventor, TAGIE Award, CHITAG

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