Trade Resources Industry Views Emu Produces 80% in Italy and Can Rely on a Source of Constant Innovation and Development

Emu Produces 80% in Italy and Can Rely on a Source of Constant Innovation and Development

In contrast with the majority of major competitors, Emu produces 80% in Italy and can rely on a source of constant innovation and development, thanks to an enviable ability to interpret the new market needs and a deep expertise in technologies the steel processing.

Three, at this moment, the priority directions for the company: to continue the project Design for outdoor living, working alongside leading international designers and architects, to help bringing innovation in the world of the garden, and enhance the core business , that is the classic metal products, and give new impetus to the contract.
 
Great challenges that the company has already begun to address, thanks to a new philosophy for the 2010 catalogs, which are now two: Emu, dedicated to the lines of metal furniture for the garden and traditional products in Emu wicker (synthetic wicker) , original furnishings and sophisticated beauty, and Emu Advanced , dedicated to the creations of some of the most famous designers on the international scene.
 
The Advanced line has been enriched by the Weaves collection, designed by Carlo Colombo, and based on the reinterpretation of the use of steel rod to create a real system for outdoor lounge.
EMU 2010 Innovations in The Italian Style

The project has resulted in a complete collection, a system capable of meeting all the requirements of compatibility and modularity, and is projected to retail and contract: chairs, sofas of different sizes, modular ottoman and a large white table with top sheet (110 x 270 x 75) for an infinite range of furniture.

Rod structure and tubular steel welded together. Equipped with a removable back seat cushions. Seat cushions are made of a metal tubular inner structure in order to avoid high volume and thickness, and elastic straps for added softness to the seat.

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 The filling of the pillow is made of resin and polyurethane foam laminated to fabric 100% acrylic. Back cushions are made of 100% acrylic resin and fabric. All the cushions are removable. Adding a central element to the chair can be transformed into two-or three-seater sofa. The collection is modular, so that the cushions are the same for the two armchairs and sofas: a second of furnishing, positioning it for the seat, 1-2-3 or 4. They are all equipped with adjustable feet.

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New series of tables Ivy strongly influenced by the leg of expanded metal mesh, which takes the game to empty volumetric characteristic of the collection. Two families of furniture, linear design and rigorous: a line of large rectangular tables are available with embossed scratch-resistant top sheet and plate combined with teak slats, a contract line of tables in different formats, with the central leg knit metal.

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 Among the many new series included in Emu: Vera's collection, the result of the new cooperation with the firm Chiaramonte / Marin, a very large family of furniture from the original classic design but with a unique motif for the sheets and seating plans. Vera collection is enhanced by a monumental round table of unusual size (180 cm, can accommodate up to 12 people), available in 160 cm and bistros, where the fine web of steel leg straps, recalls theearly 900 Art Nouveau.

 New for 2010, the family of outdoor coverage Shade, produced by the research center of Emu in collaboration with French designer Christophe Pillet. A comprehensive and ambitious project, the result of exceptional technological research, can develop a system of balances and levers that make it easier in an extraordinary way during opening and closing. Innovative materials and beautifully designed, elegant and refined products, ideal for residential porches and verandas. Quality, durability and beauty of these umbrellas are the perfect accessories to complement the decor of the open, even under contract. Available in different sizes, as the lateral and central pole.

 

Source: http://garden.designfurniturefurnishing.com/emu-2010-innovations-in-the-italian-style.html
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EMU 2010 Innovations in The Italian Style
Topics: Furniture