Universal Sports Network and Lagarde Unlimited announced plans for Beyond the Medals - The Business of Sport, a new, original sports program that provides viewers with an inside look at the world of Olympic sports. Hosted by sports ...
Tags: Rio Olympics, TV Show, Sporting Goods
World Skateboarding Grand Prix (WSGP) will expand in the US next summer, bringing at least three qualifying events to cities across the US, culminating in the first-ever US Skateboarding Championships. The events will include an ...
Tags: WSGP, expand, Sporting Goods
Leading English wool handler, Devon-based Hilary Bond has enjoyed a great competitive season this year, topped by being named world champion earlier in the summer. A working farmer from Bovey Tracey, Hilary was named world champion in ...
Tags: Bond, Wool Handing, Textile
Oiselle, a women's running apparel company based in Seattle, announce their partnership with Kara Goucher, one of the most decorated female runners of all time. Goucher, who had been with Nike, joins Oiselle as a sponsored athlete, valued ...
Tags: apparel, women apparel
The world’s leading swimwear brand, Speedo, has signed a new three-year deal with the Spanish Swimming Federation as its exclusive product and sportswear supplier. Speedo will provide equipment and apparel for all RFEN (Real ...
Swimwear company Arena has struck a deal to be acquired by Swiss private equity firm Capvis for an undisclosed sum. Arena has subsidiaries in Italy, France, Germany and the US, and operates through a global network of distributors and ...
Tags: Apparel, Accessories
Spot Brand has hired 19-year bicycle industry veteran Adam Williams as sales director. Williams worked as a sales rep, tech rep and demo tour manager for Rocky Mountain Bicycles; he also helped start and grow Golden Bike Shop, a local ...
Tags: bike, Transportation
Blue Competition Cycles' office outside of Atlanta has been closed for about two weeks and negotiations continue to sell the dormant brand, the company's former CEO told BRAIN. Blue's founders sold the company to a private equity firm ...
Tags: Transportation, bike
Specialized on Thursday launched a new bike aimed at women who train and compete in triathlons. The Alias model is designed to allow riders to easily switch between a triathlon race position with aero bars and a traditional road position ...
Recon Instruments, which is introducing a "heads-up display" cycling sunglasses, is sponsoring next weekend's GoPro Ironman World Championships in Hawaii, the company announced Wednesday. “Our partnership with Ironman is a fantastic ...
Tags: World Championships
PUMA announced it has signed a renewed endorsement contract with the World's Fastest Man, Usain Bolt. Having partnered with the Jamaican World and Olympic Champion since he was sixteen years old, this new deal will see PUMA work with ...
Tags: Puma, Endorsement Contract
NICA is expanding its high school mountain bike racing league into Georgia. The Peach State joins nine other NICA leagues — Southern California, Northern California, Colorado, Utah, Texas, New York, Minnesota, Arizona and Tennessee. ...
Tags: Transportation, bike
Goodyear is one of the world's largest tyre companies. It employs approximately 69,000 people and manufactures its products in more than 57 facilities in 23 countries around the world. Its two Innovation Centres in Akron, Ohio and ...
Tags: Tyres, Auto Parts, Goodyear
The Mountain Bike Hall of Fame has announced its 2013 inductees and has announced a planned move from Crested Butte to Marin County, California. The Hall was founded in Crested Butte in 1988 and is located in a small storefront along the ...
Tags: Mountain Bike, Marin County
A new partnership with the China Swimming Association sees Speedo continue to be the professional swimming equipment sponsor of the China National Swimming Team until 2017. Following on from the original partnership between the two ...