Supermarkets and corner stores around Britain can now offer customers a new brand called Kendamil, which is not only the sole infant formula to be manufactured to a whole milk recipe, rather than skimmed, but also the only infant formula in ...
Tags: Infant Formulas, Kendamil products
Kirsty’s and Kids’ Kitchen has appointed Cheshire based PR and marketing specialists, The Source Partnership, to help drive sales and boost market share in the sector. The six figure budget will include both online and offline ...
Tags: Kirsty's and Kids'Kitchen, Appointment, PR, The Source Partnership
BMW has launched a new car-sharing service in Seattle called, “ReachNow”, similar to its European service, “DriveNow”. With this service, US customers will be able to choose from a range of services from bespoke ...
Tags: Car-Sharing Service, BMW
Tata Motors has launched Tiago, a hatchback for the Indian market after changing its original name Zica, as it was sounding similar to Zika virus. The Indian automaker changed the name of the car to Tiago through a contest conducted on ...
Tags: Tata Motors, Tiago, Zica, Zica virus
US consumer watchdog the Federal Trade Commission (FTC) has filed a lawsuit against Volkswagen for deceiving consumers with illegal devices in its cars. FTC said the German carmaker had carried out false advertising campaign to promote ...
Tags: FTC, Federal Trade Commison, Volkswagen, Illegal emission devices
Albertsons Companies has launched its new store brand, Signature, the largest private label across all 2,286 of its stores. Signature is a multi-category brand developed to address consumers' growing appetite for quality private label ...
The campaign will encompass TV, digital and social media activity across the leading children's TV channels. Hasbro’s children’s craft brand Play-Doh is partnering with Cartoon Network, Boomerang and Cartoonito to launch the ...
Tags: Cartoonito, Cartoon Network, Play-Doh, Boomerang, Play-Doh Town
Adidas has officially assigned employment IDs to a trio of former Nike designers who left the swoosh company last year. According to a photo on Marc Dolce’s twitter page (@marcdolce) he, Denis Dekovic and Mark Miner were inducted ...
Tags: Adidas, Nike designers, Employment
Ivy Park, a new activewear brand co-founded by Beyonce, hit the internet Mar. 31 with the release of its website and teaser video accenting different workout looks for women. The apparel will be open to consumers in mid-April 2016. ...
Tags: Ivy Park, Beyonce, Athleticwear Brand
BPI Sports, a sports nutrition company, has announced that it will no longer be utilizing the services of 3rd party distributors. BPI Sports will instead be utilizing their own current infrastructure to distribute straight to retail. This ...
Tags: BPI, BPI Sports, Sports nutrition company, 3rd party distributors
Eagle Creek entered a strategic partnership with photographer Ben Christensen to promote the new EC Lync Limited Edition. In a push to target the next generation of explorers, the multi-channeled digital campaign is designed to highlight ...
Tags: Eagle Creek, Ben Chritensen, EC Lync Limited Edition, Digital Campaign
Apple is facing up to more problems with its recent iOS 9.3 release after users found the update crashed multiple apps when tapping and long-pressing web links. iPhone and iPad owners have taken to social media and Apple Support forums in ...
Reef announced a new humanitarian outreach known as "We Heart," an altruistic program to mesh with the travel ethos of the brand's motto, "Just Passing Through." "We Heart" highlights the brand’s existing culture of giving, an ...
Tags: Reef, We Heart, Humanitarian Program, Just Passing Through
Technogym, a wellness and fitness company, has seen wide success from its social media campaign to raise awareness in the fight to end childhood obesity. The spot, Let's Move for a Better World challenge, ran from March 1-19, 2016. "Now ...
Tags: Technogym, Social media campaign
Developed in partnership with Warner Bros. Consumer Products, the new large scale figures stand at 20 and 31 inches tall. JAKKS Pacific is growing its Big-Figs brand with the launch of a new line of DC Comics Super Heroes, inspired by the ...
Tags: Jakks Pacific, Batman V Superman, BigFigs