Keeping up a sound and steady pace of development, the Chinese sports industry was booming in 2016 as investors tried to cover a wider range of business, while finding new engines to drive growth. Policy-oriented industry China's State ...
Tags: Sports Industry, outdoor sports
Under Armour formed a multi-year partnership with the Southampton Football Club, the English soccer club that competes in the Premier League. The following are the six key pledges that Southampton FC and Under Armour plan to deliver over ...
Tags: Under Armour, Southampton FC, Football Club
Arsenal Football Club unveiled Musco’s new state-of-the-art LED floodlights at their first evening game of the 2015/16 season against Liverpool at Emirates Stadium. “Our lighting system provides precise light control that will ...
Performance apparel, footwear and accessories marketer Under Armour has signed a multi year partnership with rugby club, Wasps and has become the club’s official technical wear partner. According to a Wasps press release, it ...
Tags: Performance apparel, footwear
New Balance confirmed its entry into the global football market, marked by its signing four club sponsorships, featuring Liverpool FC, Stoke City FC, FC Porto and Sevilla FC. It also signed ten international players. Warrior, also owned by ...
Tags: New Balance, Football Goods
Puma said it intends to take a direct stake in Borussia Dortmund KGaA, having sponsored the football club since 2012. By potentially acquiring up to 5 percent of its capital stock through the planned capital increase announced by Borussia ...
Tags: Puma, Acquire, Sporting Goods
The lighting concept for BVB FanWorld in the Signal Iduna Park was developed by Zumtobel The Zumtobel Group and Borussia Dortmund Football Club have signed a partnership agreement. The deal was announced by Zumtobel Group CEO Ulrich ...
Tags: Lights, Lighting, LED floodlight, LED
NetSuite Inc., the industry's leading provider of cloud-based financials / ERP and omnichannel commerce software suites, announced the acquisition of London-based Venda, a leading provider of ecommerce solutions for an undisclosed amount. ...
Tags: NetSuite
With the football fever gripping the nation like never before, Myntra.com, India’s leading fashion hub, is metamorphosing itself into a football fan’s paradise. After the launch of its dedicated ‘Football Store’, ...
Tags: Myntra, Apparel, Accessories
Chelsea FC has become the second football club in the Premier League to announce the descision to move to LED floodlighting. The West London club installed a Philips ArenaVision floodlighting solution this summer which will be used for ...
Tags: LED floodlighting, Lights, Lighting, LED
Hot on the heels of agreements with FIFA World Cup 2014 and Real Madrid CF, licensing and brand management agency Dream Theatre Pvt. Ltd are in the news again, this time to announce their partnership with Adidas to develop the licensing ...
Tags: Dream Theatre, Adidas, AC Milan
Introducing "Forever Blue", the new campaign from adidas and Chelsea Football Club designed to launch the new home kit for the 2014/15 season. Chelsea Football Club and adidas are delighted to unveil the new home kit for the 2014/15 season, ...
Tags: Adidas, Chelsea, Football Club
The last day of February is here, bringing with it the last day of summer, and as Australians prepare to march into March, they are also preparing for colder weather. Off the back of this autumnal shift, Fujitsu General has launched its ...
Colo-Colo and Under Armour unveiled the team's new Under Armour kits for the upcoming season. The unveiling also serves as the official announcement of the brand's global partnership and technical sponsorship of the most successful club ...
Tags: Football Club Kit, Apparel
Leveraging its three-year, high profile partnership with the Manchester United Football Club in India and the United Kingdom, Apollo Tyres Ltd. has launched a broad corporate advertising campaign. Using television, cinema, print, digital ...
Tags: Auto Parts, Accessories