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SM Ingredients Unveils New Corporate Identity
Oct 11, 2016SM Ingredients (SMI), a distributor and marketer to the food, nutrition, animal, and beverage industries, has announced its new global mission and robust corporate identity. The company plans to unveil its new mantra and branding elements ...
Tags: SMI, SSW, corporate identity
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Inma: a Spanish Cultural Ambassador' Journey in Beijing
Nov 3, 2015The young Inma and her husband Liu Xiaosong Inma has seen the changes in Beijing overa space of over thirty years, from a closed offcountry to an open one, from one where thelocals are wary of foreigners, to one where theywelcome them, ...
Tags: Inma, living in China, Asian culture
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Covestro LLC: Former Bayer Materialscience Now Legally, Economically Independent
Sep 2, 2015Covestro, a global polymer materials supplier, has a new identity. From September 1, 2015, Bayer MaterialScience is operating under the Covestro name. The company is now legally and economically independent, but will remain a 100 percent ...
Tags: Adhesive, polymer materials
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Thomas Hardy's Brewing Was Acquired by Molson Coors
Mar 27, 2015Molson Coors has acquired Thomas Hardy's brewing and kegging facilities at the Burtonwood Brewery in the UK. Financial details of the transaction have not been revealed, reported Just-drinks.com. Molson Coors UK's has had a ...
Tags: Molson Coors, Burtonwood Brewery, Food
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SURE Deodorant Was First Introduced as a Unisex Product Back in 1973
Oct 15, 2013Since SURE deodorant was first introduced as a unisex product back in 1973 (anyone remember their jingle: Raise Your Hand if You're Sure?), the competitive set has gotten quite extensive and equally complicated. Now owned by Idelle Labs, ...
Tags: Deodorant Brand, feminine revamp
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China Is Forging a New Identity for Itself Beyond That of a Manufacturing Haven
Mar 5, 2013China is forging a new identity for itself beyond that of a manufacturing haven. With wage rates rising rapidly, other Southeast Asian countries are stepping up to ll the shoes of "world factory," while China actively shapes its ...
Tags: Focus Vision, China, China's Economy
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Newlife Returns to PremièRe Vision for The PE 2014, with Its Eco-Innovation Library
Feb 4, 2013Newlife returns to Première Vision for the PE 2014, with its Eco-Innovation Library – hall 5, booth D15 – packed with new items and new ideas, and fortified by an exciting end to 2012. In November 2012 the Newlife ...
Tags: Newlife, Premiere Vision, PE 2014, Eco-Innovation Library
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Infiniti Has Announced a New Naming Structure for Its Passenger Car and SUV Range
Dec 18, 2012Infiniti has announced a new naming structure for its passenger car and SUV range,with all new vehicles from the 2014 model year to wear either Q or QX badges. The new classification system will see all Infiniti sedans and convertibles ...
Tags: Infiniti, new classification system, Japanese luxury car, SUV
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Salesforce.com Revealed More Details of Its Upcoming Chatterbox File-Sharing Service
Dec 18, 2012Salesforce.com on Wednesday revealed more details of its upcoming Chatterbox file-sharing service, which is set to compete with the likes of Box and Dropbox, as well as a new identity management platform called Salesforce Identity. CEO ...
Tags: upcoming Chatterbox file, sharing service, Salesforce Identity
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Kobrick Coffee Has Gone in for a Rebranding Exercise
Dec 3, 2012Kobrick Coffee has gone in for a rebranding exercise which was carried out by brand design agency Sandstrom Partners. Besides producing a new identity, Sandstrom also developed packaging for more than 30 specialty blends, espressos and ...
Tags: Packaging Makeover, Coffee, signature cups
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Creative Agency Dinosaur Created a New Identity for This Year's Manchester Picnic
Jun 15, 2012Creative agency Dinosaur have created a new identity for this year's Manchester Picnic.Organised by Piccadilly Partnership in conjunction with CityCo,it returns once more to Piccadilly Gardens for a weekend of foodie fun,from Friday 5 to ...
Tags: Creative agency Dinosaur, Manchester, Manchester Picnic, weekend fun
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Greenspace Developed a Identity, Bespoke Typeface and Website for Zaha Hadid Architects
Sep 7, 2011Greenspace has developed a new identity,bespoke typeface and website for Zaha Hadid Architects.Following a competitive pitch,London based agency was briefed to develop a new identity and website for the internationally renowned ...
Tags: Zaha Hadid Architects, Greenspace, world class architects
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Frog Released The Latest Edition of Its Award-Winning Design Mind Magazine
Aug 2, 2011frog today released the latest edition of its award-winning design mind magazine in a new,large broadsheet format and announced a more-frequent publishing schedule,expanding from bi-annual to quarterly print issues.The seventh print issue ...
Tags: frog, Internet, Facebook, connecting
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Eurosport Is Launching a New Identity Inspired by The Emotions Associated with Sport
Apr 6, 2011Eurosport is launching a new identity inspired by the emotions associated with sport.New on-air elements,scripted and directed by Paris-based broadcast production agency,Les Telecreateurs,put the fans and the emotions felt when watching ...
Tags: Eurosport, a new identity, Live sports, brand for all sports